MG 354 Small Business Management HO
January 9, 2006 through May 7, 2006
12:25 - 1:40 PM
Textbook: Longenecker, Moore, Petty, Palich: Small Business Management, an Entrepreneurial Emphasis.
13th Edition, ISBN 0324226128
Textbooks can be purchased though the MBS bookstore
Textbooks can be purchased though the Parkville Bookstore
Additional Resources: Wall Street Journal: The WSJ is an excellent reference for this course. It is available at most libraries, in many offices, and other places. While not required for this course, it will enhance your understanding immeasurably.
Hard copy subscriptions are available to you as a student at special discounted rates. You can subscribe on-line. Delivery will start in a few days and they will bill you directly, usually within 3 or 4 weeks. Click on this link to order on-line: http://wsj.com/offers/students, select Joseph Kubec as your instructor so they will know that you are in this class.
http://wsj.com/offers/studentsCourse Description: A detailed study of the relationship and functions of accounting, management, financial management, and marketing in the successful initiation and operation of a small business. 3:0:3
Educational Philosophy: The facilitator's educational philosophy is one of interactiveness based on lectures, readings, quizzes, dialogues, examinations, internet, videos, web sites and writings. The facilitator will engage each learner in what is referred to as disputatious learning to encourage the lively exploration of ideas, issues and contradictions.
Instructor Learning Outcomes
Grading: In Class & Homework 25% 2500 points
Three Section Examinations 45% 4500 points
Business Plan 15% 1500 points
Business Plan Presentation 5% 500 points
Final Examination 10% 1000 points
Total 100% 10000 points
Late Submission of Course Materials: All assignments and examinations are due on the date assigned and late assignments or examinations will not be accepted unless previous arrangements have been made with the instructor. Assignments not submitted on the due date will receive a grade of “zero”.
Class activities cannot be made up in the case of absence.
If a student cannot attend a class session, assignments may be submitted via e-mail or FAX but must be received by the begining of class.
Classroom Rules of Conduct: Any classroom conduct that disrupts the learning environment, in the opinion of the instructor, will not be tolerated. Students should turn off all celular phones and pagers while in the classroom. Students may not consume food or snacks in the classroom. Disciplinary action may result.
Also remember that computers make writing and revising much easier and more productive. Students must recognize though that technology can also cause problems. Printers run out of ink and hard drive crash. Students must be responsible for planning ahead and meeting deadlines in spite of technology. Be sure to save copies of your work to disk, hard drive, and print out paper copies for backup purposes.
Course Topic/Dates/Assignments: The instructor reserves the right to alter, revise or change the following schedule as circumstances dictate. Modifications may be made to accomodate discussions on current events in business or for other reasons.
The Entrepreneurial Life & Entrepreneural Integrity.
Chapters 1 and 2
Getting Started and Franchises and Buyouts
Chapter 3 and 4
The Family Business
The Business Plan
The Marketing Plan
Section Exam 1
The Human Resource Plan
The Location Plan
The Financial Plan
Chapters 10 and 11
The Harvest Plan and Customer Relationships
Chapter 12 and 13
Product and Supply Chain Management
Section Exam 2
Pricing and Credit and Promotion
Chapters 15 and 16
Professional Management and Managing HR
Chapters 18 and 19
Managing Operations and Risk
Chapters 20 and 21
Section Exam 3
Final Exam Week
No Reading Assignment
Academic Honesty:Academic integrity is the foundation of the academic community. Because each student has the primary responsibility for being academically honest, students are advised to read and understand all sections of this policy relating to standards of conduct and academic life. Park University 2005-2006 Undergraduate Catalog Page 85-87
Plagiarism:Plagiarism involves the use of quotations without quotation marks, the use of quotations without indication of the source, the use of another's idea without acknowledging the source, the submission of a paper, laboratory report, project, or class assignment (any portion of such) prepared by another person, or incorrect paraphrasing. Park University 2005-2006 Undergraduate Catalog Page 85-87
Attendance Policy:Instructors are required to maintain attendance records and to report absences via the online attendance reporting system.
Park University 2005-2006 Undergraduate Catalog Page 89
Disability Guidelines:Park University is committed to meeting the needs of all students that meet the criteria for special assistance. These guidelines are designed to supply directions to students concerning the information necessary to accomplish this goal. It is Park University's policy to comply fully with federal and state law, including Section 504 of the Rehabilitation Act of 1973 and the Americans with Disabilities Act of 1990, regarding students with disabilities. In the case of any inconsistency between these guidelines and federal and/or state law, the provisions of the law will apply. Park University is committed to meeting the needs of all learners that meet the criteria for special assistance. These guidelines are designed to supply directions to learners concerning the information necessary to accomplish this goal. It is Park University's policy to comply fully with federal and state law, including Section 504 of the Rehabilitation Act of 1973 and the American with Disabilities Act of 1990, regarding learners with disabilities and, to the extent of any inconsistency between these guidelines and federal and/or state law, the provisions of the law will apply. Additional information concerning Park University's policies and procedures related to disability can be found on the Park University web page: http://www.park.edu/disability .