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MG 354 Small Business Management
Kubec, Joseph


Mission Statement: The mission of Park University, an entrepreneurial institution of learning, is to provide access to academic excellence, which will prepare learners to think critically, communicate effectively and engage in lifelong learning while serving a global community.

Vision Statement: Park University will be a renowned international leader in providing innovative educational opportunities for learners within the global society.

Course

MG 354 Small Business Management HO

Semester

SP2006

Faculty

Kubec, Joseph

Title

Senior Instructor

Office Location

MC 33

Office Hours

By Appointment

E-Mail

joseph.kubec@park.edu

Semester Dates

January 9, 2006 through May 7, 2006

Class Days

-M---F-

Class Time

12:25 - 1:40 PM

Credit Hours

3


Textbook:
Longenecker, Moore, Petty, Palich: Small Business Management, an Entrepreneurial Emphasis.
13th Edition, ISBN 0324226128

Textbooks can be purchased though the MBS bookstore

Textbooks can be purchased though the Parkville Bookstore

Additional Resources:
Wall Street Journal: The WSJ is an excellent reference for this course. It is available at most libraries, in many offices, and other places. While not required for this course, it will enhance your understanding immeasurably.

Hard copy subscriptions are available to you as a student at special discounted rates. You can subscribe on-line. Delivery will start in a few days and they will bill you directly, usually within 3 or 4 weeks. Click on this link to order on-line: http://wsj.com/offers/students, select Joseph Kubec as your instructor so they will know that you are in this class.

http://wsj.com/offers/students

Course Description:
A detailed study of the relationship and functions of accounting,  management, financial management, and marketing in the successful  initiation and operation of a small business. 3:0:3

Educational Philosophy:
The facilitator's educational philosophy is one of interactiveness based on lectures, readings, quizzes, dialogues, examinations, internet, videos, web sites and writings. The facilitator will engage each learner in what is referred to as disputatious learning to encourage the lively exploration of ideas, issues and contradictions.

  Instructor Learning Outcomes

  1. Define the term "Small Business."
  2. Explain how owning and operating a small business is different from operating other types of businesses.
  3. Identify the factors that make a small business unique.
  4. Identify the major advantages and limitations of franchising.
  5. List some reasos for buying an existing business.
  6. Describe the characteristifs of highly successful startups.
  7. Describe the purpose and contents of financial statements.
  8. Explain how risk management can be used in coping with business risk.
  9. Explain the importance of having an exit strategy.
Class Assessment:
The assessment of learning will be in relation of the course objectives listed earlier.  They will include examinations, quizzes, presentations, papers, discussions, projects, etc.

A = 90% and above
B = 80% to 89%
C = 70% to 79%
D = 60% to 69%
F = less than 60%

Any student who does not take the three section examinations, the final examination, or submit and present a business plan will not pass the course.

Grading:
In Class & Homework          25%     2500 points
Three Section Examinations   45%     4500 points
Business Plan                15%     1500 points
Business Plan Presentation    5%      500 points
Final Examination            10%     1000 points
               Total       100%    10000 points

Late Submission of Course Materials:
All assignments and examinations are due on the date assigned and late assignments or examinations will not be accepted unless previous arrangements have been made with the instructor.  Assignments not submitted on the due date will receive a grade of “zero”.

Class activities cannot be made up in the case of absence.

If a student cannot attend a class session, assignments may be submitted via e-mail or FAX but must be received by the begining of class.

Classroom Rules of Conduct:
Any classroom conduct that disrupts the learning environment, in the opinion of the instructor, will not be tolerated. Students should turn off all celular phones and pagers while in the classroom. Students may not consume food or snacks in the classroom. Disciplinary action may result.

Also remember that computers make writing and revising much easier and more productive.  Students must recognize though that technology can also cause problems.  Printers run out of ink and hard drive crash.  Students must be responsible for planning ahead and meeting deadlines in spite of technology.  Be sure to save copies of your work to disk, hard drive, and print out paper copies for backup purposes.

Course Topic/Dates/Assignments:
The instructor reserves the right to alter, revise or change the following schedule as circumstances dictate. Modifications may be made to accomodate discussions on current events in business or for other reasons.

 

Class Activities

Assignments

Tests

Week 1

The Entrepreneurial Life & Entrepreneural Integrity.

Chapters 1 and 2

 

Week 2

Getting Started and Franchises and Buyouts

Chapter 3 and 4

 

Week 3

The Family Business

Chapter 5

 

Week 4

The Business Plan

Chapter 6

 

Week 5

The Marketing Plan

Chapter 7

Section Exam 1

Week 6

The Human Resource Plan

Chapter 8

 

Week 7

The Location Plan

Chapter 9

 

Week 8

The Financial Plan

Chapters 10 and 11

 

Week 9

The Harvest Plan and Customer Relationships

Chapter 12 and 13

 

Week 10

Product and Supply Chain Management

Chapter 14

Section Exam 2

Week 11

Pricing and Credit and Promotion

Chapters 15 and 16

 

Week 12

Professional Management and Managing HR

Chapters 18 and 19

 

Week 13

Managing Operations and Risk

Chapters 20 and 21

 

Week 14

Managing Assets

Chapter 22

Section Exam 3

Week 15

Financial Performance

Chapter 23

 

Week 16

Final Exam Week

No Reading Assignment

Final Examination


Academic Honesty:
Academic integrity is the foundation of the academic community. Because each student has the primary responsibility for being academically honest, students are advised to read and understand all sections of this policy relating to standards of conduct and academic life.   Park University 2005-2006 Undergraduate Catalog Page 85-87

Plagiarism:
Plagiarism involves the use of quotations without quotation marks, the use of quotations without indication of the source, the use of another's idea without acknowledging the source, the submission of a paper, laboratory report, project, or class assignment (any portion of such) prepared by another person, or incorrect paraphrasing. Park University 2005-2006 Undergraduate Catalog Page 85-87

Attendance Policy:
Instructors are required to maintain attendance records and to report absences via the online attendance reporting system.

  1. The instructor may excuse absences for valid reasons, but missed work must be made up within the semester/term of enrollment.
  2. Work missed through unexcused absences must also be made up within the semester/term of enrollment, but unexcused absences may carry further penalties.
  3. In the event of two consecutive weeks of unexcused absences in a semester/term of enrollment, the student will be administratively withdrawn, resulting in a grade of "WH".
  4. A "Contract for Incomplete" will not be issued to a student who has unexcused or excessive absences recorded for a course.
  5. Students receiving Military Tuition Assistance or Veterans Administration educational benefits must not exceed three unexcused absences in the semester/term of enrollment. Excessive absences will be reported to the appropriate agency and may result in a monetary penalty to the student.
  6. Report of a "F" grade (attendance or academic) resulting from excessive absence for those students who are receiving financial assistance from agencies not mentioned in item 5 above will be reported to the appropriate agency.

Park University 2005-2006 Undergraduate Catalog Page 89

Disability Guidelines:
Park University is committed to meeting the needs of all students that meet the criteria for special assistance. These guidelines are designed to supply directions to students concerning the information necessary to accomplish this goal. It is Park University's policy to comply fully with federal and state law, including Section 504 of the Rehabilitation Act of 1973 and the Americans with Disabilities Act of 1990, regarding students with disabilities. In the case of any inconsistency between these guidelines and federal and/or state law, the provisions of the law will apply. Park University is committed to meeting the needs of all learners that meet the criteria for special assistance. These guidelines are designed to supply directions to learners concerning the information necessary to accomplish this goal. It is Park University's policy to comply fully with federal and state law, including Section 504 of the Rehabilitation Act of 1973 and the American with Disabilities Act of 1990, regarding learners with disabilities and, to the extent of any inconsistency between these guidelines and federal and/or state law, the provisions of the law will apply. Additional information concerning Park University's policies and procedures related to disability can be found on the Park University web page: http://www.park.edu/disability .

Additional Information:

Copyright:

This material is copyrighted and cannot be reused without author permission