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MG 401 Senior Seminar in Management
Ford, Paul


Mission Statement: The mission of Park University, an entrepreneurial institution of learning, is to provide access to academic excellence, which will prepare learners to think critically, communicate effectively and engage in lifelong learning while serving a global community.

Vision Statement: Park University will be a renowned international leader in providing innovative educational opportunities for learners within the global society.

Course

MG 401 Senior Seminar in Management

Semester

F1T 2006 DL

Faculty

Ford, Paul

Title

Sr. Instructor

Degrees/Certificates

BSME
MBA

Daytime Phone

501.472.7930

E-Mail

Paul.Ford@Park.edu

pford1@aristotle.net

Class Days

TBA

Class Time

TBA

Credit Hours

3


Additional Resources:

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Online Classroom Technical Support - For technical assistance with the Online classroom, email helpdesk@parkonline.org or call the helpdesk at 866-301-PARK (7275). To see the technical requirements for Online courses, please visit the http://parkonline.org website, and click on the "Technical Requirements" link, and click on "BROWSER Test" to see if your system is ready.
FAQ's for Online Students - You might find the answer to your questions here.


Course Description:
Consideration of managerial problems and/or policies. Topics include: the role of values and assumptions in administrative situations, especially their influence on administrators choices among possible ends and means; the skills, attributes and personal qualities that enhance effectiveness of responsible individuals as they work with others in organizations; and the determinants of organization and executive action. Pre-requisites: MG 352 and EN 306B or equivalent. It is strongly recommended that all major core courses be completed prior to enrolling in this course. 3:0:3

Educational Philosophy:
The basic goals of this course are to: (1) drive home what the role and tasks of the strategy manager are, (2) introduce you to what strategy means, (3) lead you through the in and outs of formulating and implementing a strategic plan, (4) teach you to use the tools and techniques of situation analysis, and (5) give you practice in exercising good business decisions and making sound decisions. A major purpose of the course is to sharpen your ability to think strategically and weigh things from the perspective of what is best for the enterprise as a whole. The concepts needed to accomplish these goals are reinforced and expanded in the readings in our text, Crafting and Executing Strategy by Thompson, Strickland, and Gamble 14th edition. These goals and purpose can only be achieved through a joint "on-line" effort. I will work to stimulate your interest and learning. However, you will be expected to display initiative and a program of self study as well. As a result, another objective of the course is to provide you with an environment that will reward your own intellectual effort. We hope this course will be one of the best courses you have had -- that it will be instrumental in making you: (1) competitively superior, (2) successful in your career; and (3) much wiser to the secrets of management.

Learning Outcomes:
  Core Learning Outcomes

  1. Define the term “strategic management”.
  2. List four phases of strategic management.
  3. List four basic elements of strategic management.
  4. Define the term “strategy”.
  5. Identify the five forces that shape competition as described by Porter.
  6. Explain what is meant by the term "competitive advantage".
  7. List three directional strategies.
  8. List the five stages of international development.


  Instructor Learning Outcomes
  1. To develop students capacity to think strategically about a company, its present business position, its long term direction, its resources and competitive capabilities, the caliber of its present strategy, and its opportunities for gaining a sustainable competitive advantage
  2. To build students skills in conducting strategic analysis in a variety of industries and competitive situations and, especially, to provide them with a stronger understanding of the competitive challenges of a rapidly changing market environment.
  3. To give students hands-on experience in crafting business strategy, reasoning carefully about strategic options, using what if analysis to evaluate action alternatives, and making sound strategic decisions.
  4. To acquaint students with the managerial tasks associated with implementing and executing company strategies, drill them in the range of actions managers can take to promote competent strategy execution, and give them some confidence in being able to function effectively as part of a company
  5. To integrate the knowledge gained in earlier core courses in the business school curriculum, show students how the various pieces of the business puzzle fit together, and demonstrate why the different parts of a business need to be managed in strategic harmony.
  6. To develop students powers of managerial judgment, build their skills in assessing business risk, and improve their ability to create results-oriented action plans.
  7. To have students become more proficient in using personal computers and the World Wide Web to do managerial analysis and work.
Core Assessment:

Tests and  Case Studies

Link to Class Rubric

Class Assessment:

The three most important grading criteria for your work will be breadth, depth, and application/synthesis of course concepts. For purposes of this course, the following definitions will apply to each of these terms: Breadth (B): Refers to the "number" of chapter and lecture concepts that you apply to the homework questions, case discussions, and report. Depth (D): Refers to the degree you provide "detailed" analyses to the homework questions, case discussions, and report. Application/Synthesis (A): Refers to the chapter and lecture concepts and higher order thinking you "apply" to your homework questions, case discussions, and report. You can accomplish this by referencing page numbers, concepts such as Porter's Five Force model, etc. and utilizing higher order thinking. Each time you submit work, I will respond (In the comment section) to the work you submit with either a B, D, A, or combination thereof. For example, if you need additional Depth and Application as they relate to your work, I will provide the following comment: Areas for additional focus: D1/A2.  Note:  A number (1, 2, or 3) by the letter indicates the degree to which additional focus is needed.  For example, D1, indicates a small amount of additional depth is needed, a D2  indicates a moderate amount is needed, while a D3 indicates a substantial amount is needed.  In terms of relating the above to point deductions, the following can be used as a guideline (Actual point deductions may vary somewhat) Homework Point Deductions B1 or D1 or A1  =  1 point deduction B2 or D2 or A2  =  2 point deduction B3 or D3 or A3  =  3 point deduction B1/A1, etc. = 2 point deduction B1/A2, etc. = 3 point deduction B1/A3, etc. = 4 point deduction B2/A2, etc. = 4 point deduction B2/A3, etc. = 5 point deduction B3/A3, etc. = 6 point deduction B1/A1/D1, etc. = 3 point deduction B1/A2/D1, etc. = 4 point deduction B1/A2/D2, etc. = 5 point deduction B1/A3/D3, etc. = 7 point deduction B2/A2/D2, etc. = 6 point deduction Etc. Case Point Deductions B1 or D1 or A1  =  2 point deduction B2 or D2 or A2  =  4 point deduction B3 or D3 or A3  =  6 point deduction B1/A1, etc. = 4 point deduction B1/A2, etc. = 6 point deduction B1/A3, etc. = 8 point deduction B2/A2, etc. = 8 point deduction B2/A3, etc. = 10 point deduction B3/A3, etc. = 12 point deduction B1/A1/D1, etc. = 6 point deduction B1/A2/D1, etc. = 8 point deduction B1/A2/D2, etc. = 10 point deduction B1/A3/D3, etc. = 14 point deduction B2/A2/D2, etc. = 12 point deduction Etc. I will submit "summary" grades via email to you after the first two weeks, after the next three weeks, and then after the final three weeks. You are more than welcome to contact me any time you wish to discuss your grades-to-date. Also, your participation grade will be determined by your positive responses to the case postings of others and your timeliness in terms of submitting your work, etc. Note: Five point penalty for late work IMPORTANT!! Your grade for each case posting will be determined not only by the "B-D-A" of your postings, but also by your positive responses to the postings of your team members. Please respond to at least one posting of another student for each case analysis. Failure to do so will result in a loss of five points for each case you post in the Discussion Area.

 

Grading:

I will provide you with ongoing progress reports of your average grade throughout the term. Course grades will be based on a weighted composite of performance evaluations in the areas contained in the following table: Assignment % of Grade Due Date Homework (1-3 Questions/Chapter/week)  16% (8 @ 20 points) See course schedule Report (See Course Requirements) 10% (1 @ 100 points) Week 7 Case Conferencing   25% (5 @ 50 points) See course schedule Exam 1 (To be Emailed) 15% (1 @ 150 points) Week 4 Final exam (To be Proctored) 30% (1 @ 300 points) Week 8 Class Participation 4%  (Throughout the term -- 40 points) Continually Course Grading Scale :  See below. A =   90- 100%  (900 -- 1000 points) B =  80-89%  (800 -- 899 points) C =    70-79%  (700 -- 799 points) D =  60-69%  (600 -- 699 points) F =  < 60%  (< 600 points) Submission of Late Work: Late work will receive a 5 point penalty. Proctored final examination - A computerized examination will be taken in a proctored testing environment during the 8th week at one of the Park University sites around the country or at an alternative location.  For proctored examinations, photo identification is required at the time of the test.  Guidelines for selecting an acceptable proctor can be found on the Park University Website.   Other Information on proctored exams: It will be the responsibility of the student to arrange for a proctor, by the 5th week of the term, who is accepted and approved by the course instructor.   Approval of proctors is the discretion of the Online instructor.   A proctor request form will be made available to you during the first week of class so that you can send your requested proctor to your instructor for approval.   Failure to take a final proctored exam (or submit your final project for some online graduate courses) will result in an automatic "F" grade.  

An important note about the final:  The comprehensive final is not a take-home test.  The comprehensive final is a closed book and closed notes exam. For all online courses, the student must pass the final exam with 60% or better to pass the course.

Late Submission of Course Materials:
Submission of Late Work: Late work will receive a 5 point penalty.

Academic Honesty:
Academic integrity is the foundation of the academic community. Because each student has the primary responsibility for being academically honest, students are advised to read and understand all sections of this policy relating to standards of conduct and academic life.   Park University 2006-2007 Undergraduate Catalog Page 87-89

Plagiarism:
Plagiarism involves the use of quotations without quotation marks, the use of quotations without indication of the source, the use of another's idea without acknowledging the source, the submission of a paper, laboratory report, project, or class assignment (any portion of such) prepared by another person, or incorrect paraphrasing. Park University 2005-2006 Undergraduate Catalog Page 87

Attendance Policy:
Instructors are required to maintain attendance records and to report absences via the online attendance reporting system.

  1. The instructor may excuse absences for valid reasons, but missed work must be made up within the semester/term of enrollment.
  2. Work missed through unexcused absences must also be made up within the semester/term of enrollment, but unexcused absences may carry further penalties.
  3. In the event of two consecutive weeks of unexcused absences in a semester/term of enrollment, the student will be administratively withdrawn, resulting in a grade of "W".
  4. A "Contract for Incomplete" will not be issued to a student who has unexcused or excessive absences recorded for a course.
  5. Students receiving Military Tuition Assistance or Veterans Administration educational benefits must not exceed three unexcused absences in the semester/term of enrollment. Excessive absences will be reported to the appropriate agency and may result in a monetary penalty to the student.
  6. Report of a "F" grade (attendance or academic) resulting from excessive absence for those students who are receiving financial assistance from agencies not mentioned in item 5 above will be reported to the appropriate agency.
ONLINE NOTE: An attendance report of "P" (present) will be recorded for students who have logged in to the Online classroom at least once during each week of the term. Recording of attendance is not equivalent to participation. Participation grades will be assigned by each instructor according to the criteria in the Grading Policy section of the syllabus.

Park University 2006-2007 Undergraduate Catalog Page 89-90

Disability Guidelines:
Park University is committed to meeting the needs of all students that meet the criteria for special assistance. These guidelines are designed to supply directions to students concerning the information necessary to accomplish this goal. It is Park University's policy to comply fully with federal and state law, including Section 504 of the Rehabilitation Act of 1973 and the Americans with Disabilities Act of 1990, regarding students with disabilities. In the case of any inconsistency between these guidelines and federal and/or state law, the provisions of the law will apply. Additional information concerning Park University's policies and procedures related to disability can be found on the Park University web page: http://www.park.edu/disability .



Rubric

CompetencyExceeds Expectation (3)Meets Expectation (2)Does Not Meet Expectation (1)No Evidence (0)
Synthesis                                                                                                                                                                                                                                                  
Outcomes
1,3  Explain what is meant by the term                                                                                                                                                                                                                                                                                                                                                                                                                                                                               
Provides Porter's definition of the term, a thorough explanation of how a firm has a superior position to that of competitors, and at least one actual example Provides Porter's definition and an explanation of competitive advantage which supports the superior position of the firm to that of competitors Provides only a definition of the term “competitive advantage” No answer or insignificant explanation 
Analysis                                                                                                                                                                                                                                                   
Outcomes
2, 3  Identify the five forces that shape competition as described by Porter.                                                                                                                                                                                                                                                                                                                                                                                                                                        
Identification and description of Porter's forces and an explanation of how each force impacts the competitive environment. Identify all five of  the forces as described by Porter. Identification of less than five of the forces. No answer or a provision of  unrelated, insignificant data. 
Evaluation                                                                                                                                                                                                                                                 
Outcomes
4  List three directional strategies.                                                                                                                                                                                                                                                                                                                                                                                                                                                                                
List of the three different directional strategies,  a description of each, and an explanation of the effect of use on the organization's plans. List  three directional strategies that may be used in planning by an organization. List less than three different directional strategies. No answer or a provision of  unrelated, insignificant data. 
Terminology                                                                                                                                                                                                                                                
Outcomes
3, 4  Define the term                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                
Provide a complete definition of the term(s) and an explanation of how each term is used in the analysis of business plans. Provide a complete definition of the term(s).and no explanation. Provide a partial definition of the term(s). No answer or a provision of  unrelated, insignificant data. 
Concepts                                                                                                                                                                                                                                                   
Outcomes
5  List the five stages of international development                                                                                                                                                                                                                                                                                                                                                                                                                                                                 
Provide a list of the five stages and explain how the stages may or may not be evolutionary. Provide a list of the four stages in order of development. Provide a list of less than four stages and/or not in the order of development. No answer or a provision of  unrelated, insignificant data









No answer or a provision of  unrelated, insignificant data




 
Application                                                                                                                                                                                                                                                
Outcomes
5, 6, 7 List four phases of strategic management. List four basic elements of strategic management.                                                                                                                                                                                                                                                                                                                                                                                                                  
Provide a list of the four phases along with an explanation or description of the activities that occur during the respective phase.







Provide a list of the four elements along with an explanation or description of  how the element is important to the overall management plan. 
Provide a list of the of the fthree phases in order of  phasing.







Provide a list of three elements along with an explanation or description of  how the element is important to the overall management plan. 
Provide a list of less than three phases and/or not in the order of  phasing.







Provide a list of less than three elements.




 
No answer or a provision of  unrelated, insignificant data









No answer or a provision of  unrelated, insignificant data




 
Whole Artifact                                                                                                                                                                                                                                             
Outcomes
7, 8, 9, 10 List four phases of strategic management.  Discuss strategy in relation to ethics and social responsibility.  Discuss a business's resources and capabilities in developing a business strategies.                                                                                                                                                                                                                                                                                                       
Provides a thorough, detailed list, description and explanation of the company's phase of strategic management, the elements being used, the competitive advantage, and a prediction of the long range effect on the organization.



Provides a thorough, detailed list, description and explanation of the. strategy in relation to ethics and social responsibility.



Provides a thorough, detailed description and explanation of the. business's resources and capabilities in developing a business strategies.



Provides a thorough, detailed description and explanation of internal operations which lead to better strategy execution.














 
Using the lists and an actual company case report, identify the phase of strategic management, the elements being used, the strategic direction, and the competitive advantage.

Provides a partial list of four stages and using the list, identifies the stage of international development in an actual (or provided) business.

Articulate a thorough, detailed description and explanation of the. business's resources and capabilities in developing a business strategies.

Provides a partial description and explanation of internal operations which lead to better strategy execution. 
Provides incomplete list(s), and partial  or incomplete identification of the phase of strategic management, the elements being used, the strategic direction, and the competitive advantage.  





Provides an incomplete list and/or unable to use the list, to identify the stage of international development in an actual (or provided) business.





Provides an incomplete description and/or unable to use explanation of the. business's resources and capabilities in developing a business strategies.





Provides an incomplete description and explanation of internal operations which lead to better strategy execution.


 
No answer or a provision of  unrelated, insignificant data.




No answer or a provision of  unrelated, insignificant data.




No answer or a provision of  unrelated, insignificant data. 

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Last Updated:8/12/2006 10:59:28 AM