The mission of Park University, an
entrepreneurial institution of learning, is to provide access to academic
excellence, which will prepare learners to think critically, communicate
effectively and engage in lifelong learning while serving a global community.
Park University will be a
renowned international leader in providing innovative educational opportunities
for learners within the global society.
COURSE SYMBOL AND
NUMBER: AR 318
COURSE BEING TAUGHT: FALL 2004
NAME OF FACULTY
MEMBER: MASOOM KHAWAJA
TITLE OF FACULTY
MEMBER: ASSISTANT PROFESSOR
LOCATION: ROOM 227 (underground)
FACULTY OFFICE HOURS: TUES&THURS:
1:00 – 3:00
TELEPHONE NUMBER: 816 – 584 – 6507
FACULTY WEB PAGE
DATES OF THE
SEMESTER: AUGUST23– DEC 10,2004
CLASS SESSION DAY
(S): TUESDAY & THURSDAY
CLASS SESSION TIME:
8:45 AM -
AR 101 & AR 218 1:5:3
CREDIT HOURS: 03
Graphic Design I is
an investigation of contemporary graphic technologies coupled to the history of
visual design. This course will refine your sense of form, line, color, type,
layout, and intuition - the elements of visual composition. Adobe Illustrator CS
Photoshop CS and QuarkXPress will be the primary software tools to this course.
Students will learn and discuss issues in typography, layout, and design.
Notes on Graphic Design and Visual Communication by Gregg Berrymann, Crisp
Publication, Inc. ISBN: 1-56052-044-2
Graphic Magazine like Print, Communication Arts, How, Step to Step.
As a Graphic Design
teacher, my principal objective is to expand student's design competency.
this goal, I rely on a variety of skills including:
Building relationships of trust with students;
• Possessing a high
degree of competency and knowledge in course material;
• Understanding the
course material knowledge level of my students; and
• I believe that a
teacher must encourage and allow students to take responsibility for their own
Upon completion of
this course students will be able to:
• Express graphic
design through applying hand skills to design concepts
different methods of design implementation research and resolve problems and
solutions to develop an understanding of the process of graphic design, the
vocabulary and work habits of professional designers in all various fields
• To express
creativity within the constraints of real-life problems
• Learn the
language and process of graphic design: how to research, study and analyze
communications issues; concept, design and layout creative and appropriate
solutions in a variety of formats; and effectively communicate that information
• Learn effective
work habits such as how to develop and organize a “Process Book” that includes
• Hand-outs, notes
and research on each project
required time frames and job limitations
• Familiarity with
Thumbnails, Roughs and Comps
• Analyze, how to
see and look for the extraordinary within the ordinary
projects and quizzes will be used as evaluation methods in the percentages
listed. No make-up quizzes will be given. No late projects will be accepted. The
first day of class and the last day of class will be used for the pre-test and
post-test. The professor reserves the right to add other quizzes and exam to the
superior performance on all levels of evaluation, participation in class
critiques, punctual attendance and meeting project deadlines.
Indicates above average craftsmanship and problem solving abilities.
average performance, with problems in some areas.
failure to meet minimum standards. Problems exist in multiple areas.
Indicates problems in performance, attendance and attitude.
B+=87-89 B=84-86 B-=80-8
There will be
assignments, projects and written tests. Each student will be evaluated in the
Lab Projects and
20% Growth and
20% (Discussion, attendance, work
Academic Honesty is
required of all members of a learning community. Hence, Park will not tolerate
cheating or plagiarism on tests, examinations, papers, or other course
assignments. Learners who engage in such dishonesty may be given failing grades
or expelled from Park.
Plagiarism – the
appropriation or imitation of the language or ideas of another person and
presenting them as one’s original work—sometimes occurs through carelessness or
ignorance. Students who are uncertain about proper documentation of sources
should consult their instructors.
required to keep attendance records and report absences. The instructor may
excuse absences for
cogent reasons, but
missed work must be made up within the semester/term of enrollment. Work missed
through unexcused absences must also be made up within the semester/term of
enrollment, but unexcused absences may carry further penalties. In the event of
two consecutive weeks of unexcused absences in a semester/term of enrollment,
the learner will be administratively withdrawn, resulting in a grade of "F". An
Incomplete grade will not be issued to learners who have unexcused or excessive
absences recorded for a course. Learners receiving Military Tuition Assistance
(TA) or Veterans Administration (VA) educational benefits must not exceed three
unexcused absences in the semester/term of enrollment. Excessive absences will
be reported to the appropriate agency and may result in a monetary penalty to
the learner. Reports of a F grade (attendance or academic) resulting from
excessive absence for learners receiving financial assistance from agencies not
mentioned above will be reported to the appropriate agency.
LATE SUBMISSION OF
There are no
excused absences. The accumulation of more than four absences will result in the
student’s failure for the class. Class critiques are part of the completion of
each assigned project. Students who fail to attend a critique will lose one
letter grade on the project. With a Doctor’s note you may submit your project,
make up your inclass assignment or take the written test. But you will receive
one grade lower as a final grade for submitting it late as per the class policy.
CLASSROOM RULES OF
Computers make writing and
revising much easier and more productive. Learners must recognize though that
technology may also cause problems. Printers run out of ink and hard drive
crash. Learners must be responsible for planning ahead and meeting deadlines in
spite of technology. Be sure to save copies of your work to zip disk, hard
drive, and print out paper copies for backup purposes.
Park University is
committed to meeting the needs of all learners that meet the criteria for
special assistance. These guidelines are designed to supply directions to
learners concerning the information necessary to accomplish this goal. It is
Park University’s policy to comply fully with federal and state law, including
Section 504 of the Rehabilitation Act of 1973 and the American with Disabilities
Act of 1990, regarding learners with disabilities and, to the extent of any
inconsistency between these guidelines and federal and/or state law, the
provisions of the law will apply. Additional information concerning Park
University’s policies and procedures related to disability can be found on the
Park University web page:
You will be required to
have all your supplies, tools and reference materials with you for each session.
It is your responsibility to purchase the required supplies before class starts.
Students will not be allowed to leave class to purchase materials or do
Three-ring binder for class notes, Syllabus, handouts etc.
presentation folders with plastic page holders for Process Books
1-14x17 Marker bond pad (or larger)
Press Board (LetraMax 2000)
Pencils —— HB, 2H (regular or mechanical)
Black fine-point felt-tip pen/Fine-tip Sharpie
Berol Prismacolor Markers (cool gray set)
White rubber eraser
Graphic Arts Ruler
knife handle and extra #11 blades
Retractable utility knife and extra blades
Rubber Cement, Spray Mount or Studio Tack & White artists’ drafting tap
23 AUG – 27 AUG
Orientation and explanation of class procedures. Pre test. Introduction to
Project #1. WORD AS AN IMAGE/Illustrative typography (on hands project)
30 AUG – SEP 03
Work session on
project #1. Project # 1 due. Critique.
Project #2. LOGO DESIGN
06 SEP – SEP 10
Project #2 due.
to Project #3. IDENTITY SYSTEM
13 SEP – SEP 17
Work session on
20 SEP – SEP 24
Project #3 due.
Class discussion. Introduction to Project #4.
27 SEP – OCT 01
Work session on
project #4. Project #4 due.
Project #5. PAGE OR EDITORIAL LAYOUT.
04 OCT – OCT 08
Work session on
11 OCT – OCT 15
Project #5 due.
Introduction to Project # 6. TYPOGRAPHIC DESIGN CUBE. Work session on
18 OCT – OCT 22
for a written test 1.
25 OCT – OCT 29
Written test 1.
Work session on project #6.
01 NOV – NOV 05
Project #6 due.
Introduction to Project #7. Learning through QuarkXPress 6.0 Classroom in a
book. DESIGNING A BOOKLET.
08 NOV – NOV 12
Work session on
15 NOV – NOV 19
Project #7 due.
Class discussion. Introduction to Project #8. Learning through Illustrator
CS. TRACING AN IMAGE
22 NOV – NOV 26
Work session on
29 NOV – DEC 03
Project #8 due.
Class discussion. Introduction to Project #9. Learning through Photoshop CS.
DESIGNING A POSTER.
06 DEC – DEC 10
project #9. Written test 2. Project #9 due. Critique and class discussion.
Projects can be
changed or revised on professor’s discretion