CA404 Seminar:SpecTop in Comm Arts:

for FA 2007

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Mission Statement: The mission of Park University, an entrepreneurial institution of learning, is to provide access to academic excellence, which will prepare learners to think critically, communicate effectively and engage in lifelong learning while serving a global community.

Vision Statement: Park University will be a renowned international leader in providing innovative educational opportunities for learners within the global society.


CA 404 Seminar: Special Topics in Communication Arts


FA 2007 HO


Dr. Aitken, Joan E.


Professor, Communication Arts


Doctorate in Higher Education and Communication
Master of Arts in General Speech; Master of Arts in Curriculum & Leadership
Bachelor's in Communication Theory

Office Location

229 Copley, 8700 NW River Park Drive, Parkville, MO 64152

Office Hours

By appointment.

Daytime Phone

(816) 584-6785


Web Page

Class Days


Class Time

9:00 - 9:50 AM


None (Freshman through Seniors welcome)

Credit Hours



Kouzes, J. M.  (2005).  Deluxe student SLPI facilitator package (2nd ed. ). Jossey Bass.   978078798321-5 

I am excited about the quality of these materials.  Kouzes has completed extensive quality research to create a model of leadership, which you can use to change your behaviors.


Baldoni, J.  (2003).  Great communication secrets of great leaders.  McGraw-Hill. 978-0071414968.


Baldoni gives us examples and inspirational stories, which we will use to find our personal implementation of exemplary leadership.


Textbooks can be purchased through the MBS bookstore

Textbooks can be purchased through the Parkville Bookstore

Additional Resources:

Hackman, M. Z., & Johnson, C. E. (2004). Leadership: A Communication Perspective (4th ed.).  Long Grove, IL: Waveland Press. 

Kouzes, & Posner.  (2003).  The Leadership Practices Inventory (SLPI)-Deluxe Facilitator's Guide Package (Loose-leaf, with CD-ROM Scoring Software, Self/Observer, Workbook, Planner & copy of The Leadership Challenge book.  3rd ed.  Jossey-Bass.

McAfee Memorial Library - Online information, links, electronic databases and the Online catalog. Contact the library for further assistance via email or at 800-270-4347.
Career Counseling - The Career Development Center (CDC) provides services for all stages of career development.  The mission of the CDC is to provide the career planning tools to ensure a lifetime of career success.
Park Helpdesk - If you have forgotten your OPEN ID or Password, or need assistance with your PirateMail account, please email or call 800-927-3024
Resources for Current Students - A great place to look for all kinds of information

Course Description:
Revolving topic seminar for advanced students which may be repeated under different topic headings. Topics deal with such matters as social responsibility in mass media, effects of technological change upon communications industry, film criticism, promotional strategies and case studies, or possibly issues and problems in broadcast management or public relations. Prerequisite: Advanced standing or permission of instructor. 3:0:3

Course Goal:

The purpose of this course is to study research-based principles of leadership, which the student will then apply to his or her life in order to become an exemplary leader. 

Course Learning Outcomes:

By the end of the course, the student will be able to:

  • Define leadership based on communication and leadership research principles.
  • Demonstrate exemplary student leadership through participation in service learning. 
  • Synthesize course learning and reflect on implementation of exemplary leadership strategies used during the service learning project. 
  • Measure and analyze communication and leadership behaviors by completing measures found in the SLPI.

·      Find ways to model the exemplary leadership way through self analysis.

  • Plan and implement exemplary leadership behaviors based on course materials, which includes (a) modeling the way, (b) inspiring a shared vision, (c) challenging the process, (d) enabling others, and (e) encouraging the heart.
  • Analyze exemplary leadership principles through leadership stories.

Educational Philosophy:

Learning Outcomes:
  Core Learning Outcomes

  1. Varies according to topic.

Core Assessment:
Varies according to topic

Class Assessment:


Major Assignments (100 points equals 100%)

1.  Participation, learning activities, team-building, experiments, discussion, in-class writes, and engagement:  60% (2 points per meeting for 60 points)  These assignments include the following:

  • Bring a guest to class, lead the class in discussion with the guest, and send a thank you note.

  • Weakly team problem solving and presentations.

  • Lead Baldoni discussion about leadership stories.

  • SLPI weekly work (Please bring this material to class meetings).

  • 3-2-1's and other assessment.

2.  SLPI printout, analysis, plan, implementation, and reflection summary 10% (10 points) Due week 7.


3.  Core Assessment: Leadership project plan and reflection.  In this project you will actively work as an exemplary leader for Park University.  30% (30 points)  Due week 12.

More information about grading, click here.


Late Submission of Course Materials:

Classroom Rules of Conduct:

Course Topic/Dates/Assignments:


Weekly Topic  (Unit)

Major Assignments Due

Minor Assignments Due

Select Date to Bring a Guest Speaker

Select Date to Lead Baldoni Discussion

1 Define Leadership. 


Skim course materials.



2 Service, Ethics, and Leadership

Begin reading the Kouzes & Posner materials.



3 Using the SLPI


Read K & P text & work on planner and workbook.



4 Exemplary Leadership through Modeling the Way

Project plan due.  Example topics:  communication and leadership, community building, socio-economic status, overpopulation, culture, national values, and ethnicity.

Read K & P text & work on planner and workbook.



5 Exemplary Leadership through Inspiring a Shared Vision


Read K & P text & work on planner and workbook.



6 Exemplary Leadership through Challenging the Process


Read K & P text & work on planner and workbook.



7 Exemplary Leadership through Enabling Others to Act

SLPI printout, analysis, plan, implementation, and reflection summary.

Read K & P text & work on planner and workbook.



8 Exemplary Leadership through Encouraging the Heart


Read K & P text & work on planner and workbook.








9 Reflection


Read K & P text & work on planner and workbook.



10 Changing behaviors.



Winston Churchill, Rudy Giuliani, and Katherine Graham

11 Applying principles through leadership stories.



Geroge C. Marshall, Vince Lombardi, and Harvey Penick

12 Applying principles through leadership stories.

Core Assessment due. Include reflection. 



Shelly Lazarus, Peter Drucker, and Colin Powell.

13 Applying principles through leadership stories.



Bill Veeck, Jack Welch, and Mother Teresa.

14 Applying principles through leadership stories.



Geroge C. Marshall, Vince Lombardi, and Harvey Penick

15 Recognition of Change

Final Revision of Course Materials Due.



Awards Brunch.

Rosabeth Moss Kanter and Oprah Winfrey


16 Meet individually. 

Finals week.  No class meetings.  No final exam.





Academic Honesty:
Academic integrity is the foundation of the academic community. Because each student has the primary responsibility for being academically honest, students are advised to read and understand all sections of this policy relating to standards of conduct and academic life.   Park University 2007-2008 Undergraduate Catalog Page 85-86

Plagiarism involves the use of quotations without quotation marks, the use of quotations without indication of the source, the use of another's idea without acknowledging the source, the submission of a paper, laboratory report, project, or class assignment (any portion of such) prepared by another person, or incorrect paraphrasing. Park University 2007-2008 Undergraduate Catalog Page 85
Be sure to orally cite the sources of all information in oral presentations as well.

Attendance Policy:
Instructors are required to maintain attendance records and to report absences via the online attendance reporting system.

  1. The instructor may excuse absences for valid reasons, but missed work must be made up within the semester/term of enrollment.
  2. Work missed through unexcused absences must also be made up within the semester/term of enrollment.
  3. Work missed through unexcused absences must also be made up within the semester/term of enrollment, but unexcused absences may carry further penalties.
  4. In the event of two consecutive weeks of unexcused absences in a semester/term of enrollment, the student will be administratively withdrawn, resulting in a grade of "F".
  5. A "Contract for Incomplete" will not be issued to a student who has unexcused or excessive absences recorded for a course.
  6. Students receiving Military Tuition Assistance or Veterans Administration educational benefits must not exceed three unexcused absences in the semester/term of enrollment. Excessive absences will be reported to the appropriate agency and may result in a monetary penalty to the student.
  7. Report of a "F" grade (attendance or academic) resulting from excessive absence for those students who are receiving financial assistance from agencies not mentioned in item 5 above will be reported to the appropriate agency.

Park University 2007-2008 Undergraduate Catalog Page 87-88

Disability Guidelines:
Park University is committed to meeting the needs of all students that meet the criteria for special assistance. These guidelines are designed to supply directions to students concerning the information necessary to accomplish this goal. It is Park University's policy to comply fully with federal and state law, including Section 504 of the Rehabilitation Act of 1973 and the Americans with Disabilities Act of 1990, regarding students with disabilities. In the case of any inconsistency between these guidelines and federal and/or state law, the provisions of the law will apply. Additional information concerning Park University's policies and procedures related to disability can be found on the Park University web page: .


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Last Updated:8/1/2007 11:45:59 AM