Syllabus MG 401
Senior Seminar in Management
Park Accelerated - Downtown Spring II 2005
PARK UNIVERSITY - Downtown
934 Wyandotte, Kansas City, MO 64105
COURSE NUMBER: MG 401
COURSE TITLE: Senior Seminar in Management
INSTRUCTOR: Gwen Pierce, M.S.M. Information Security
M.S.M. Master of Science of Management, Baker University
B.S. Management/Human Resources, Park College
TERM: Spring II, 2005
MEETING TIME: Thursday, 5:30 - 9:50PM
A study of the strategic management process that has become the model used in
business today. The model is designed to assist management in formulating
multilevel strategic objectives. Then we will analyze how to link each objective
and integrate them into a corporate master plan.
1. To understand of the strategic management process
2. Analyze a corporation's capability and the surrounding opportunities.
3. How organizations can best organize and carry out the competitive
4. Learn the 10 commandments of case analysis's work and how to apply them.
To be able to discuss and demonstrate an understanding of the course
objectives through discussion during class meetings, assigned readings, case
studies presentation, examinations.
COURSE ARRANGEMENT: Lecture discussion on assigned readings.
COURSE REQUIREMENTS: Specific requirements on page 3. For the student to
gain knowledge from class meetings, it is fully expected that all assigned
readings will be completed prior to each meeting.
Strategic Management Concepts and Cases by Arthur A. Thompson Jr, and Dr. A.J.
Strickland, McCraw-Hill Irwin Publishing Company, Thirteenth Edition, Copyright
CLASS SCHEDULE AND ASSIGNMENT: See following page or pages
Instructor is required to keep attendance records and report absences.
Regular and punctual attendance is a requirement for successful completion of
any course. An absence (not attending or arriving 15 minutes after class begins)
for three (3) or more class sessions will result in the student being withdrawn.
After the final withdrawal date a student will receive a "F" grade. Three
tardies (arriving during the first 15 minutes of class) count as one class
absence. Students are cautioned that Park University policy regarding class
attendance will be strictly enforced. The student is expected to be in class as
scheduled. Test is due on the day of administration. NO test or class work will
be accepted late in fairness to all students. An "F" grade will be issued for
Notify instructor or school in advance of absence.
Your attention is invited to Park University Bulletin that explains the
academic honesty policy. Cheating or plagiarism on tests, examinations, or other
course assignments will not be tolerated.
There will be two examinations, a group formal case analysis paper, and a
presentation of the case analysis paper.
Final Grade will consist of : 90- 100% A
Mid-Term Exam 40% 80 - 89% B
Final Exam 40% 70 - 79% C
Group Case Paper 10% 60 - 69% D
Presentation of Case 10% less than 60% F
Week 1 Chapter 1 - The Strategic
Read - A Guide to Case Analysis Pg. C-2
Week 2 Chapter 2 - Establishing Company
Choose Groups for Case Analysis
Week 3 Chapter 3 - Industry and
Week 4 Mid Term Exam
Chapter 4 - Evaluating Company Resources and Competitive Capabilities
Week 5 Chapter 5 - Strategy and Competitive Advantage
Week 6 Chapter 9 - Strategy and Competitive Advantage in
Week 7 Chapter 10 - Evaluating the Strategies of Diversified
Presentation of Group Case Analysis
Week 8 Final Exam
Make sure that you read all of the illustration capsules that are in each
chapter that has been assigned. The capsules will be used for discussion in the