MG 495 Business Policy
F1T 2009 DLA
Chadwell, Sharon D.
Ed.D.-University of PhoenixM.B,A,/M.A,: Webster UniversityPrincipal Certification: Our Lady of the Lake University
8/17/2009 to 10/11/2009
: EN306B and completion of business/management core or permission of the instructor
Strategic Management and Business Policy; 11th, 2008; Wheelen and Hunger; Prentice Hall; ISBN 10: 0-13-232346-X; ISBN 13: 978-0-13-232346-8.
Note: There is also an eText of the book that can be obtained from the http://www.coursesmart.com/0132323451/17-5
DO NOT purchase the paperback book with the following ISBNs: ISBN-10: 0-13-232319-2 or ISBN-13: 978-0-13-232319-2, as it does not contain the cases.
DO NOT purchase the international edition of the textbook with the following ISBN: 978013234515-6 or 013234515-3, as it does not contain the correct cases for this course.
Remember, it is YOUR responsibility to obtain the correct textbook for this course before the course begins.
Textbooks can be purchased through the MBS bookstore
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The facilitator's educational philosophy is based on constructivism whereby students interact with each other in order to gain meaning from students’ text readings, lectures, respond to discussion questions, comment on fellow student's ideas, analyze case studies, complete examinations, participate in presentations, conduct web site searchers and research. The facilitator will engage the students through discussion threads and case studies to foster an environment where ideas, thoughts, and issues can be shared, discussed and explored.
Learning Outcomes: Core Learning Outcomes
All Park University courses must include a core assessment that measures the course's Core Learning Outcomes. The purpose of this assessment is to determine if expectations have been met concerning mastery of learning outcomes across all instructional modalities.
For this course, the core assessment is a Comprehensive Final Examination to be administered in all sections of MG495. This exam is worth at least 30 percent of the student's final grade and will test students' mastery of the Core Learning Outcomes (as listed on this syllabus) through definitions, essay, and/or multiple choice questions.
This core assessment is a CLOSED BOOK, CLOSED NOTES comprehensive examination that must be administered and proctored in the classroom and may not be given as a take-home examination. Students should not have access to the exam or its questions before it is administered. The duration of the exam can be no longer than two hours.
No calculators, computers, or materials other than a writing instrument may be used for the exam; this applies to all students, regardless of whether the exam is for on-line or face-to-face students. Completion of the exam is strictly individual; students may not work in groups to complete the exam.
Link to Class RubricClass Assessment:
Weekly Discussion Questions
See course schedule & overview
Written Case Analysis
Final Examination (Proctored)
Throughout the course
The course grade for students will be based on the overall average of homework and tests taken during the course in accordance with the weighting of the various requirements as stated in the syllabus.
All final exams in all School of Business courses will be comprehensive and will be closed book and closed notes. They will constitute 30% of the total course grade and will not be a take-home exam. They will be completed during the test week in the period designated by the registrar or by the Proctor in the case online courses. If calculators are allowed, they will not be multifunctional electronic devices that include features such as: phones, cameras, instant messaging, pagers, and so forth. Electronic Computers will not be allowed on final exams unless an exception is made by the Dean of the School of Business.
Late work is NOT accepted. There may be some situations where a deviation could be allowed; however, this is the exception and not the rule. In these rare occasions, late work will only be accepted on a case by case basis with instructor approval; however, the student MUST initiate the dialogue about the why of the late work and provide adequate written documentation when requested by the instructor. The following applies to ALL late work, when prior arrangements have been made with and approved by the instructor: All late work will be downgraded at the discretion of the instructor, up to 20 points for every day or part of a day it is late. Late work WILL NOT be accepted if it is more than 7 days late, period. No late work for weeks 1 through 4 will be accepted after the end of week 4. No late work will be accepted after the end of week 8. Unless all required work is submitted, the student could receive a failing grade for the course. NOTE WELL: Since this is a "CASE STUDY" Course, failure to complete all the case studies (COULD) or the proctored final examination (WILL) result in failure of the course!!
Classroom Rules of Conduct:
This course is offered on-line, over the Internet, using the eCollege On-line computer service. Students are expected to devote a minimum of five hours per class week participating in this course -- the same amount of time you would spend in the physical classroom. This can be accomplished by being logged on to the computer conferencing system and reviewing/commenting on the inputs from fellow students; posting their own assignments, along with visiting different web sites listed in the "References" part of the course. This time also should include the "off-line" preparation of student's responses to be posted in the conference or emailed to the instructor. See "Ground Rules for On-line Participation" for additional information.
A class week is defined as the period of time between Monday and Sunday. The first week begins the first day of the semester and ends at midnight MDT/MST (as applicable) the following Sunday. Subsequent weeks will begin and end the same way. Assignments scheduled for completion during a class week should be completed and successfully submitted, or postmarked, so that they are in my hands on the due date. This applies to mailed assignments and papers submitted on-line (PLEASE only use snail-mail as a last resort!!). Because this is an online course designed to obtain feedback on assignments to you directly via the Internet, you must make prior arrangements with me before submitting a paper via fax or the postal service (snail mail). If you ever have problems transmitting your assignments to me, telephone me or fax me immediately, and we will get the problem solved. Just because your computer breaks is NO EXCUSE for you to be late in submitting your work to me. Libraries have computers with Internet access, and there are tons of places that have fax capability.
Ground Rules for On-line Participation:
Course Topic/Dates/Assignments: NOTE:
NOTE: Week 1, 2, 3, & 4 Discussion Questions postings are due on Thursday of each week, NLT Midnight, MST/MDT, Week 5, 6, 7 & 8 Discussion Questions postings are due in the assigned Team area on Wednesday of each week, NLT Midnight, MST/MDT, with the Team Leader for each Team being responsible for posting the response to that assigned Discussion Question that the Team has agreed upon to the appropriate Weekly Discussion Question area NLT Friday of each week, NLT Midnight, MST/MDT and Case Study Analysis and Peer Responses to Discussion Questions are due at the end of each week, which is each Sunday night, NLT Midnight, MST/MDT!! If there are two discussion questions in a given week, then you must make a Peer Response to both Discussion Questions.
Homework: Will consist of conducting an individual case analysis of an assigned case (EXCEPT for the Week 7 Case Analysis, which will be a Team/Group case analysis effort), posting response to a weekly discussion question(s) located in the classroom thread, and making a peer response to another student's discussion question posting. (If there are two discussion questions for a given week, then you must make a peer response to each discussion question.
Discussion Questions – The discussion questions for weeks 1 through 4 will be researched and responded to as an individual effort. For the discussion questions for weeks 5 through 8, the class will be divided into groups/teams to afford students the opportunity to engage in group decision making. Do not only use the text book for the information you present in response to your Discussion Questions and your peer responses to the Discussion Questions, but you are expected to use other sources as well. Remember, you are also required to "cite" or give credit for any source you use (even the textbook) to obtain information that is included in any of your course work, including your Discussion Question responses, your peer responses and your case analysis, otherwise, you are basically guilty of plagiarism. The cite should also include the page number where the information is located.
Case Analysis - As the course description states, Business Policy is a series of business cases. The ability to do well in this course requires that you are able to analyze and discuss real business situations. These cases are used to provide vicarious business experiences. They provide the real-world data necessary to understand strategic management concepts. Whether or not you have been introduced to the case method, the purpose of this discussion is to help you prepare cases more effectively. Some of you may discover that many of the reports you have prepared for the organization for which you work will look remarkably like the case reports you will prepare for this course. Good case preparation requires mastering three essential skills. First, analyze the business situation thoroughly and systematically.
Second, ideas must be presented as logically structured arguments. This forces you to build the report with a strong foundation so that its recommendations follow from the material that precedes them.
Tools that you should and are expected to use to assist you in your analysis of the cases are:
The Boston Control Group Matrix – pp. 179/80
The General Electric Matrix – pp. 181/82
The TOWS Matrix – pp. 144 through 147
Miles & Snow's Strategic Types – pp 88/89
Miles & Snow's Cellular Organization – p. 229
The Strategic Audit – pp. 368 through 370
Financial Analysis – pp. 356 through 358
Preparing Policy Cases - When writing a Business Policy case report, you are required to follow the Park University Management Department Case Format, which is attached.
NOTE: I will post a document in the doc sharing are of the course titled "Case Analysis Guidance." Please print this document, and use it to assist you in preparing every case study!!!!!
Week 1: Basic Concepts of Strategic Management
Readings: Read Chapter One of the text
Discussion Question Assignment: Answer the discussion question posted in the Conference under Week One Discussion Question.
Personal Contact Information: Please e-mail me the information I requested in the welcome I sent to you prior to the start of the course
Introductions: Post your introduction in the Introduction thread of the Course Home area.
Student Responsibilities: Read and acknowledge your student responsibilities in the Student Responsibilities thread of the Course Home area.
Peer Response: Post your peer response to at least one of your classmate's Discussion Question postings.
Practice Case Study: The Walt Disney Company, located in the Doc Sharing area of the course. Place the analysis in the Week One Practice Case Study Drop box.
Week 2: Corporate Governance and Ethics and Social Responsibility
Readings: Read Chapters 2 and 3 of the text.
Discussion Question Assignment: Answer the discussion question posted in the Conference under Week Two Discussion Question.
Case Study: Case Two - The Wallace Group, p. 2-1. Place the analysis in the Week Two Case Study Drop box. Previously stated format rules apply!
Week 3: Environmental Scanning and Industry Analysis
Readings: Read Chapter 4 of the text.
Discussion Question Assignment: Answer the discussion question posted in the Conference under Week Three Discussion Question.
Peer Response: Post your peer response to at least one of your classmate's Discussion Question postings. NOTE: Since there are two discussion questions this week, you must make a Peer Response to both Discussion Questions.
Case Study: Case 13 – Amazon.com: An E-Commerce Retailer, p. 13-1. Place the analysis in the Week Three Case Study Drop box. Previously stated format rules apply!
Week 4: Internal Scanning: Organizational
Readings: Read Chapter 5 of the text.
Discussion Question Assignment: Answer the discussion question posted in the Conference under Week Four Discussion Question.
Case Study: None for this week.
Mid-Term Exam: The exam will be found under week Four. Place your completed exam in the Week Four: Your Midterm Exam Drop box by the end of the week.
Week 5: Strategy Formulation: Situation Analysis and Business
Readings: Read Chapter 6 of the text.
Discussion Question Assignment: Answer the discussion question posted in the assigned Team work area for Week 5, with the Team Leader posting the Team's response in the Conference under Week Five Discussion Question.
Peer Response: Post your peer response to at least one of each of the assigned (other than from your own team) Discussion Question postings. NOTE: Since there are two discussion questions this week, you must make a Peer Response to each Discussion Questions. For example, if you are on the Red Team, you must post a peer response to the response of the Green Team, plus a peer response to the response of either the Blue or Yellow Team.
Case Study: Case 17 - JetBlue Airways' Success Story, p. 17-1. Place the analysis in the Week Five Case Study Drop box. Previously stated format rules apply!
Week 6: Strategy Formulation: Corporate Strategy & Functional Strategy and Strategic Choice
Readings: Read Chapters 7 & 8 of the text.
Discussion Question Assignment: Answer the discussion question posted in the assigned Team work area for Week 6, with the Team Leader posting the Team's response in the Conference under Week Six Discussion Question.
Case Study: Case 30 – Panera Bread Company: Rising Fortunes, p. 30-1. Place the analysis in the Week Six Case Study Drop box. Previously stated format rules apply!
Week 7: Strategy Implementation: Organizing for Action & Staffing and Direction
Readings: Read Chapters 9 & 10 of the text.
Discussion Question Assignment: Answer the discussion question posted in the assigned Team work area for Week 7, with the Team Leader posting the Team's response in the Conference under Week Seven Discussion Question.
Case Study: Case 7 – Starbucks' International Operations, p. 7-1. Place the Team/Group analysis in the Week Seven Case Study Drop box. Previously stated format rules apply!
Week 8: Evaluation and Control
Readings: Read Chapter 11 of the text.
Discussion Question Assignment: Answer the discussion question posted in the assigned Team work area for Week 7, with the Team Leader posting the Team's response in the Conference under Week Seven Discussion Question.L
Peer Response: Post your peer response to at least one of each of the assigned (other than from your own group) Discussion Question postings. NOTE: Since there are two discussion questions this week, you must make a Peer Response to each Discussion Questions. For example, if you are on the Red Team, you must post a peer response to the response of the Green Team, plus a peer response to the response of either the Blue or Yellow Team.
Student Survey: Please complete the student survey this week. It can be found by clicking on Student Survey on the Park University homepage. It is very important that we hear from you concerning your suggestions for improving this course.
Academic Honesty:Academic integrity is the foundation of the academic community. Because each student has the primary responsibility for being academically honest, students are advised to read and understand all sections of this policy relating to standards of conduct and academic life. Park University 2008-2009 Undergraduate Catalog Page 87Academic honesty is the prerequisite for academic study. Academic dishonesty is inimical to the spirit of a learning community. Hence, Park University AND this instructor will not tolerate cheating or plagiarism on tests, examinations, papers, and other course assignments. Students who engage in such dishonesty will be given a failing grade for that assignment, may be given a failing grade for the course, or expelled from Park University.
Plagiarism:Plagiarism involves the use of quotations without quotation marks, the use of quotations without indication of the source, the use of another's idea without acknowledging the source, the submission of a paper, laboratory report, project, or class assignment (any portion of such) prepared by another person, or incorrect paraphrasing. Park University 2009-2010 Undergraduate Catalog Page 92Plagiarism, the appropriation or imitation of the language or ideas of another person and presenting them as one's original work, sometimes occurs through carelessness or ignorance. This does not make it less serious. However, students who are uncertain about proper documentation of sources should consult their course faculty member. If you quote or paraphrase someone else's work you must give the source credit through a footnote. This applies to your case analyses, your responses to the discussion questions, and to your peer responses to those discussion questions. Ignorance is no excuse. Do not simply download the contents of a web page or an article from the web into your assignments. Do not misrepresent someone else's work as your own. Such actions constitute academic dishonesty. When you quote a source, be sure to provide the proper citation following the APA Manual recommendations. Failure to heed this warning will result in a grade of 0 for that assignment, possibly a grade of F for the course, and notification of the appropriate academic dean for further disciplinary actions. Again, if you are uncertain about proper documentation of sources, please e-mail your instructor.
Attendance Policy:Instructors are required to maintain attendance records and to report absences via the online attendance reporting system.
Park University 2009-2010 Undergraduate Catalog Page 95
Disability Guidelines:Park University is committed to meeting the needs of all students that meet the criteria for special assistance. These guidelines are designed to supply directions to students concerning the information necessary to accomplish this goal. It is Park University's policy to comply fully with federal and state law, including Section 504 of the Rehabilitation Act of 1973 and the Americans with Disabilities Act of 1990, regarding students with disabilities. In the case of any inconsistency between these guidelines and federal and/or state law, the provisions of the law will apply. Additional information concerning Park University's policies and procedures related to disability can be found on the Park University web page: http://www.park.edu/disability .
Attachments:Requirements for all MG 495 Business Policy classes.docDepartment SampleCaseFormat.docRubric
Last Updated:8/9/2009 7:50:41 PM