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AR 204 Two-Dimensional Design:Blk&White
Bachmann, Donna


Mission Statement: The mission of Park University, an entrepreneurial institution of learning, is to provide access to academic excellence, which will prepare learners to think critically, communicate effectively and engage in lifelong learning while serving a global community.

Vision Statement: Park University will be a renowned international leader in providing innovative educational opportunities for learners within the global society.

Course

AR 204 Two-Dimensional Design:Black & White

Semester

SP 2010 HOA

Faculty

Bachmann, Donna

Title

Professor of Art,  Program Coordinator of Fine Art

Degrees/Certificates

M.F.A., University of Missouri, Columbia
M.A., University of Missouri, Kansas City
B.F.A., Kansas City Art Institute

Office Location

Alumni Hall, Room 31

Office Hours

Tuesdays, 9:00-12:00  and 1:00-4:00

Daytime Phone

Office phone: 816-584-6457

Other Phone

Home phone: 913-384-4419

E-Mail

donnabach@park.edu

Semester Dates

January 11 - May 7, 2010

Class Days

MWF

Class Time

9:00 - 10:50 AM

Prerequisites

None

Credit Hours

3


Textbook:

None.  Books and other materials will be made available in class.
 
 

Additional Resources:

Students are refered to ARTstor, an extensive online digital database available through Park's library.

McAfee Memorial Library - Online information, links, electronic databases and the Online catalog. Contact the library for further assistance via email or at 800-270-4347.
Career Counseling - The Career Development Center (CDC) provides services for all stages of career development.  The mission of the CDC is to provide the career planning tools to ensure a lifetime of career success.
Park Helpdesk - If you have forgotten your OPEN ID or Password, or need assistance with your PirateMail account, please email helpdesk@park.edu or call 800-927-3024
Resources for Current Students - A great place to look for all kinds of information http://www.park.edu/Current/.


Course Description:
AR 204 Two-Dimensional Design: Black & White: Basic principles of two-dimensional design, in black and white, which under lie all art and design are systematically explored in a series of studio assignments in a variety of media. 1:5:3
 
The purpose of this course is to teach visual thinking; that is, to make informed decisions as well as intuitive leaps in making art.  Within the limitations of any design problem--whether a class assignment or a major corporate ad campaign--there are an infinite number of solutions.  An important goal of this course is to learn to generate many visual ideas---the first idea is seldom the most creative.  Another goal is to develop the skills to present those ideas eloquently, in visual terms:  "inspiration and perspiration"!  And finally, the student will learn to critique art, that is, to make judgements about how and why a particular work succeeds or fails.

Educational Philosophy:
I believe that it is through intensive studio practice that students learn to generate visual ideas, to express them skillfully and to critically evaluate their results. The ideal environment for that studio practice is an energetic, competitive visual milieu that is intellectually as well as physically demanding. Art and design are labor intensive and cumulative. I engage each student in an ongoing discussion about their ideas and their work. Through each project, and through successive semesters,  I try to provide the stimulus and support that will help build each individual student's skill, confidence and portfolio.

Learning Outcomes:
  Core Learning Outcomes

  1. Use the elements of art and the principles of design in exploring and working with design problems.
  2. Demonstrate, in an increasingly challenging series of black and white two-dimensional projects, an ability to solve design problems and generate multiple visual ideas.
  3. Practice good craftsmanship and presentation skills, which effectively communicate visual ideas. (Neatness counts in design.)
  4. Discuss and critique art work, one's own and one's classmates', using the professional language of art and design in order to discover the ways in which individual works can be improved. (They can all be improved.)


Core Assessment:
 

DESCRIPTION of AR 204’s CORE ASSESEMENT: 

The Core Assessment Project for AR204 is “The Synectic Design Game” a complex project, in a grid format, assigned late in the semester that is worth 20% of the final grade.  The objective is to produce the maximum number of new aesthetically strong design motifs by merging a set of dissimilar design motifs while producing a unified visual whole.


Link to Class Rubric

Class Assessment:

Student assessment is rooted in the quality of work produced (its originality, quantity and craftsmanship)
 as demonstrated by:
  • Attendance and participation.
  • Individual design projects (approx. twelve).
  • Formal mid-term and final portfolio evaluations/critiques (one-on-one) that review individual progress, and
  • Contribution to class critiques/discussions.
Project grades:  Each assigned project will be critiqued and graded as a group on the assigned date.  Thus you will be able to see and discuss everyone's work.
 
About critiques: Most weekly projects will be due at 9:00 on Mondays.  This means that your work should be completed, clearly signed and pinned to the board so that the critique can begin promptly.  Don't make your classmates wait.
 
Critiques are group discussions about the current assignment.  They are a standard part of all professional art education.  They are meant to help you see, within the the context of everyone's work, where you succeeded and how you can improve further.  One of the really interesting about design is the unlimited number of possible design solutions to any given visual problem and the degree to which any design can be improved and refined.  Your visual and verbal participation is expected.  The only way to become fluent in the professional language of design is to begin expressing yourself verbally as well as visually.

Critiques at Mid-term and Finals will be cumulative (combining all your preceding projects)  and will be individual and private.  Each of you will sign up for a specific time slot.  At these two critiques you will be re-submitting the preceding projects for a cumulative grade.  This means that after the initial due date and group critique, you may rework the assignment for a better grade.

Mid-Term critiques:  
8th week of the semester,   Monday  March 1 and Wednesday March 3 during our regular class times.

Final Critiques:
TBA, during our assigned "Final Exam" times during the week of May 3-7.

Participation in Mid-term and Final Critiques is mandatory.

Grading:
Attendance and participation: 10%         

Mid-term portfolio: 35    (6 to 7 projects)        
Core Assessment:  20    ("Synectic Design Game")        
Balance of Final Portfolio:       35    (4 to 5 projects)     
       100%

Grade Scale:
     100-90 = A
       89-80 = B
       79-70 = C
       69-60 = D
Below 60 = F


Late Submission of Course Materials:
Assignments are due for group critique on the specified dates/times.  When you or your work are not present for critique, you are letting your classmates down.  late work will be accepted within one week of the original due date but will automatically be lowered one letter grade.

Classroom Rules of Conduct:
Studio regulations:

This is a communal studio and this semester Alumni Hall has a very high enrollment in all its studio classes.  Therefore the need to respect each other's space, art work and equipment will be greater than ever.  Two other classes taught by two other professors are also using this studio this semester so although you will probably use the same drawing table each class you'll be sharing it with two other people in those classes.  Therefore, you cannot leave any artwork or tools on it and must leave it clean.

Keep the paper cutter and adjacent areas clear.  

Beware of our antique plumbing in the sink room.  Do not leave palettes, coffee cups or soaking brushes in it.  Scrape paint, glue, etc. into the trash, NOT into the sink!

Storage is limited. Two or three design students may share a flat file drawer.  Be sure to clearly label it with your names and Spring 2010.   Clearly label all of your tool boxes, portfolios, sketch books, etc.  They all look alike.

Studio Access:  With the exception of MW noon-2:45 (when the advanced drawing class is taught) you will have round the clock access 7 days per week.  Your name will be placed on the security list for this building.  Call 584-6444 to contact campus security to get access to the building after hours or to summon help.  Please be prepared to show your Park I.D. and to cooperate with Park security staff at all times.

Studio Safety:  Although I do not anticipate their use in this class, all  solvents must be kept in the bright yellow fire proof cabinet.  Never pour solvents down the drain.  Used solvents are to be disposed of in the special red storage can inside the yellow cabinet.  Information about the safety of art supplies can be found in the large notebook just outside my office door and in the reference book with it.   Again, I do not anticipate their use in this course, but using power tools requires training, goggles and a buddy.

The principle hazard in 2-D design is the danger of cutting oneself withe an X-acto knife.  Always use a steel ruler when working with an X-acto.  There is a first aid kit over the sink.  In the event of an accident use the studio phone to call security (6444) for assistance.

Course Topic/Dates/Assignments:
The series of projects  we will do will explore the elements of art and the principles of design.  These will include problems of line and shape, positive and negative space, the illusion of depth, the illusion of motion, set design languages, repetition structures, gradation, transformation, tessellation, visual texture and pattern and use of typographic forms.  


Most Mondays will begin  at 9:00 with the group critique of the assignment from the previous week, followed by the presentation of the next assignment.  Wednesdays and Friday classes will usually be in-class studio work sessions in which I will assist you one-on-one.  

Class calendar:
Mon.  Jan. 11:       First class.
Fri.,   Jan. 15:   End of add/drop
Mon. Jan. 18:   No class: Dr. Martin Luther King Day
Mon. Feb. 15:   No class: President's Day
MWF March 1, 3, 5:  In-class individual  Mid-term Critiques.
M-F   March 8-12:  No class:  Spring Break
Fri.   April 2:   No class: Good Friday
Fri.  April 30:   Last class session
M-F May 3-7: Final Exam Week (our Final Critiques times: TBA

Work outside of class:  As with all studio classes in the United States, this one meets "double-time", nearly six hours per week.  In addition you should plan to spend at least three more hours working outside of class each week.  I urge you to schedule that personal studio time into your  weekly calendar. 
 How much time you find it necessary to work on projects outside of class will vary depending on how effectively and aggressively you use your in-class "lab" time.

Academic Honesty:
Academic integrity is the foundation of the academic community. Because each student has the primary responsibility for being academically honest, students are advised to read and understand all sections of this policy relating to standards of conduct and academic life.   Park University 2008-2009 Undergraduate Catalog Page 87

Plagiarism:
Plagiarism involves the use of quotations without quotation marks, the use of quotations without indication of the source, the use of another's idea without acknowledging the source, the submission of a paper, laboratory report, project, or class assignment (any portion of such) prepared by another person, or incorrect paraphrasing. Park University 2009-2010 Undergraduate Catalog Page 92
Academic honesty and plagiarism as defined in Park's policies above are seldom issues in art.  Of course you must not turn in work which you did not do or visual ideas which you did not originate,  the consequences are severe.  

Attendance Policy:
Instructors are required to maintain attendance records and to report absences via the online attendance reporting system.

  1. The instructor may excuse absences for valid reasons, but missed work must be made up within the semester/term of enrollment.
  2. Work missed through unexcused absences must also be made up within the semester/term of enrollment, but unexcused absences may carry further penalties.
  3. In the event of two consecutive weeks of unexcused absences in a semester/term of enrollment, the student will be administratively withdrawn, resulting in a grade of "F".
  4. A "Contract for Incomplete" will not be issued to a student who has unexcused or excessive absences recorded for a course.
  5. Students receiving Military Tuition Assistance or Veterans Administration educational benefits must not exceed three unexcused absences in the semester/term of enrollment. Excessive absences will be reported to the appropriate agency and may result in a monetary penalty to the student.
  6. Report of a "F" grade (attendance or academic) resulting from excessive absence for those students who are receiving financial assistance from agencies not mentioned in item 5 above will be reported to the appropriate agency.

Park University 2009-2010 Undergraduate Catalog Page 95
The above is Park's official attendance policy.  Mine is as follows:  Forty-two  1 hour and 50 minute studio sessions are scheduled for this semester.  Of these you may have up to four (4) cuts without penalty,  that is nearly 10% of the classes.  A fifth cut will directly impact your grade. You will be held responsible for material covered in your absence.  

Athletes:  By the second week of class I will need a list of the specific class sessions you anticipate needing to cut due to away games, signed by your coach.  With this information we can try to compensate you for the missed class time.  Providing this information is mandatory.

Disability Guidelines:
Park University is committed to meeting the needs of all students that meet the criteria for special assistance. These guidelines are designed to supply directions to students concerning the information necessary to accomplish this goal. It is Park University's policy to comply fully with federal and state law, including Section 504 of the Rehabilitation Act of 1973 and the Americans with Disabilities Act of 1990, regarding students with disabilities. In the case of any inconsistency between these guidelines and federal and/or state law, the provisions of the law will apply. Additional information concerning Park University's policies and procedures related to disability can be found on the Park University web page: http://www.park.edu/disability .



Rubric

CompetencyExceeds Expectation (3)Meets Expectation (2)Does Not Meet Expectation (1)No Evidence (0)
Analysis                                                                                                                                                                                                                                                   
Outcomes
2, 4, 5                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              
VARIETY: from 6 to 8 of the original 8 design motifs (“parents”) are of acceptable quality. VARIETY: from 4 to 5 of the original 8 design motifs (“parents”) are of acceptable quality. VARIETY: from 1 to 3 of the original 8 design motifs (“parents”) are of acceptable quality. VARIETY: None of the original 8


design motifs (“parents”) are of acceptable quality or some are missing.


 
Synthesis                                                                                                                                                                                                                                                  
Outcomes
2, 4, 5                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              
VARIETY: From 10 to 16 of the 16 new synthesized motifs (“off-spring”) are of acceptable quality. VARIETY: from 5 to 9 of the 16 new synthesized motifs (“off-spring”) are of acceptable quality. VARIETY: from 1 to 4 of the 16 new synthesized motifs (“off-spring”) are of acceptable quality. VARIETY: None of the 16 new synthesized motifs (“off-spring”) are of acceptable quality or some are missing. 
Application                                                                                                                                                                                                                                                
Outcomes
2, 4, 5                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              
UNITY: The “Gestalt” the unified design whole.  


The entire ensemble has excellent balance, visual legibility & makes a bold graphic statement.  


 
UNITY: The “Gestalt” of the unified design whole.


The ensemble holds together visually, is clear & has only a few elements that detract from the whole.


 
UNITY: The “Gestalt” of the unified design


whole.


The ensemble is out of balance, is difficult to read & contains many disharmonious elements that detract from  the whole.


 
UNITY: The “Gestalt” of the unified whole.





Only a portion of the project was submitted and/or assignment requirements were disregarded.


 
Evaluation                                                                                                                                                                                                                                                 
Outcomes
8                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    
CRITIQUE: A well developed verbal design vocabulary is used regularly to contribute to class critiques. CRITIQUE:  A growing verbal design vocabulary is evident in the occasional contributions to class critiques. CRITIQUES: Little evidence of verbal design vocabulary.  Rarely contributes to class critiques. CRITIQUES:  No evidence of verbal design vocabulary.  Does not contribute to class critiques. 
Content of Communication                                                                                                                                                                                                                                   
Outcomes
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    
NOT APPLICABLE


to this project.


“The Synectic Design Game” is inherently non-objective and does not communicate any specific content.


 
NOT APPLICABLE


to this project.




















 
NOT APPLICABLE


to this project.




















 
NOT APPLICABLE


to this project.


 
Whole Artifact: Presentation                                                                                                                                                                                                                               
Outcomes
2 & 5                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                
CRAFTSMANSHIP: PRESENTATION is extremely effective & harmonious, adding to rather than detracting from the design work. CRAFTSMANSHIP:


PRESENTATION is adequate and does not detract from the design work.


 
CRAFTSMANSHIP:


PRESENTATION is inadequate and detracts from the design work.


 
CRAFTSMANSHIP:


PRESENTATION issues have been ignored in the design work.





 
Components:Handskills                                                                                                                                                                                                                                      
Outcomes
2 & 5                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                
CRAFTSMANSHIP: HANDSKILLS.  All components are well crafted.  No flaws are evident. CRAFTSMANSHIP: HANDSKILLS.  Most components are acceptably crafted  such that the few errors do not detract from the visual whole. CRAFTSMANSHIP:


HANDSKILLS. Many components are poorly crafted & detract from the visual whole. 
CRAFTSMANSHIP:


HANDSKILLS. Poor craftsmanship is evident throughout all aspects of the project. 
Discipline Competency:                                                                                                                                                                                                                                     
Outcomes
2     Use of elements of art & principles of design.                                                                                                                                                                                                                                                                                                                                                                                                                                                                 
Thorough understanding is evident in the design work.


 
An adequate and  developing understanding is evident in the design work.


 
Inadequate understanding and only slight development is evident in the design work.


 
Neither understanding nor development is evident in the design work.


 
Discipline Competency:                                                                                                                                                                                                                                     
Outcomes
2     Engagement in the design process (ability to generate multiple & evolving design solutions. Stamina!)                                                                                                                                                                                                                                                                                                                                                                                                          
Ample evidence of multiple visual solutions for the component designs and the evolution of the project as a whole is provided.


 
Adequate evidence of multiple visual solutions for the component designs and the evolution of the project as a whole is provided.


 
Inadequate evidence of multiple visual solutions for the component designs and the evolution of the project as a whole is provided.


 
No evidence of multiple visual solutions for the component designs and the evolution of the project as a whole is provided.


 

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Last Updated:1/6/2010 4:27:06 PM