PA576 The Global Environment of Busin

for F1P 2010

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PA 576 The Global Environment of Busin


F1P 2010 DL


Lana J. Ellis, Ph.D., J.D.


Adjunct Faculty


J.D., Seattle University School of Law
Ph.D., Universtiy of Missouri-Kansas City
M.B.A., Rockhurst University

Office Location


Office Hours


Daytime Phone



Semester Dates

August 16, 2010 - October 10, 2010

Class Days


Class Time


Credit Hours


International Business: The Challenge of Global Competition by D. A. Ball, W. H. McCulloch, P. L. Frantz, J. M. Geringer and M. S. Minor. ISBN: 0-07-253797-3

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Course Description:
PA 576 The Global Environment of Business: Economic, political, legal and cultural aspects of the environment of international business. Issues, problems, constraints and the role of governments affecting the conduct of international economic relations.

Educational Philosophy:

I believe that education is an interactive process in which my role is to help guide students as they acquire substantive knowledge and develop critical thinking skills. In addition to providing opportunities for students to present their own ideas directly, I employ a soft Socratic method to encourage lively exploration of ideas, issues, and contradictions.

  Instructor Learning Outcomes

  1. Have an understanding of International Business Terminology;
  2. Understand what Globalization is and its importance;
  3. Understand the nature, the basic classification of global economy and the key forces that drive globalization and international trade;
  4. Understand the importance of entering foreign markets;
  5. Understand different entry strategies in international business such as licensing, franchising, joint ventures, etc.;
  6. Understand the regional economic integrations and the main purposes behind these integrations such as EU, NAFTA, etc.;
  7. Have a better understanding of the dynamics of International Organizations such as IMF, World Bank, etc.;
  8. Understand the International Monetary System;
  9. Understand the financial forces that influence International Business;
  10. Learn the management techniques and practices being used in global organizations;
  11. Define culture and understand the basic components of culture;
  12. Understand how various levels of culture influence multinational operations;
  13. Appreciate the complex differences among cultures and use these differences for building better organizations;
  14. Digest how to analyze and solve organizational problems through case analysis.
Class Assessment:
Weekly participation in discussion threads, homework, a written case analysis, and a group project
(Note: Subject to modification.)



Classroom Discussions                         100 points
Homework                                            100 points
Written Case Analysis                           100 points
Group Project                                       100 points
Total                                                     400 points



A   100 to 90
B    89 to 80
C    79 to 70
D    69 to 60
F    59 and Below

(Note: Grading plan subject to modification. The grading scale will be adjusted if the final grade distribution falls below a B average)

Late Submission of Course Materials:
Assignments must submitted during the week they are due in order for students to receive credit. I do not grant incomplete grades except in exceptional circumstances such as family, medical, or legal emergencies. These emergencies must be documented.

Course Topic/Dates/Assignments:





Monday, Aug. 16, 2010 –Sunday, Aug. 22, 2010

• Introduction
• Chapter 1: The Rapid Change of Global Business
• Chapter 2: Trading and Investing in International Business
• Homework 1 
 • Chapter 1 – Question 4 
 • Chapter 2 – Question 6


Monday, Aug. 23, 2010 – Sunday, Aug. 29, 2010

• Chapter 3: Economic Theories of International Business
• Chapter 4: The Dynamics of International Organizations
• Homework 2 
 • Chapter 3 – Question 7 
 • Chapter 4 – Question 8
• Homework 1 due


Monday, Aug. 30, 2010 – Sunday, Sept. 5, 2010

• Chapter 5: Understanding the International Monetary System
• Chapter 6: Financial Forces: Influencing International Business
• Chapter 7: Economic and Socioeconomic Forces
• Homework 3 
  • Chapter 5 – Question 6
• Homework 2 due


Monday, Sept. 6, 2010 – Sunday, Sept. 12, 2010

• Chapter 8: Physical and Environmental Forces
• Chapter 9: Sociocultural Forces
• Chapter 10: Political Forces
• Homework 4
 • Chapter 8 – Question 9 
 • Chapter 10 – Question 3
• Homework 3 due


Monday, Sept. 13, 2010 – Sunday, Sept. 19, 2010

• Chapter 11: Legal Forces
• Chapter 12: Labor Forces
• Chapter 13: Competitive Forces
• Homework 5
 • Chapter 11 – Question 2 
 • Chapter 12 – Question 4 
 • Chapter 13 – Question 2
• Homework 4 due


Monday, Sept. 20, 2010 – Sunday, Sept. 26, 2010

• Chapter 14–International Strategy, Organizational Design, and control
• Chapter 15–Assessing and Analyzing Markets
• Homework 6 
 • Chapter 14 – Question 1 
 • Chapter 15 – Question 5
• Homework 5 due


Monday, Sept. 27, 2010 – Sunday, Oct. 3, 2010

• Chapter 16–Marketing Internationally
• Chapter 17–Export and Import Practices
• Homework 6 due
• Written Case Analysis due
• Written group project report due


Monday, Oct. 4, 2010 – Sunday, Oct. 10, 2010

• Summary of the class

Academic Honesty:
As a learning community, the University upholds the highest standards of academic integrity in all its academic activities, by faculty, staff, administrators and students. Academic integrity involves much more than respecting intellectual property rights. It lies at the heart of learning, creativity, and the core values of the University. Those who learn, teach, write, publish, present, or exhibit creative works are advised to familiarize themselves with the requirements of academic integrity and make every effort to avoid possible offenses against it, knowingly or unknowingly. Park University 2010-2011 Graduate Catalog Page 20


Plagiarism involves the appropriation of another person's ideas, interpretation, words (even a few), data, statements, illustration or creative work and their presentation as one's own. An offense against plagiarism constitutes a serious academic misconduct.  Although offenses against academic integrity can manifest themselves in various ways, the most common forms of offenses are plagiarism and cheating. Plagiarism goes beyond the copying of an entire article. It may include, but is not limited to: copying a section of an article or a chapter from a book, reproduction of an art work, illustration, cartoon, photograph and the like and passing them off as one's own. Copying from the Internet is no less serious an offense than copying from a book or printed article, even when the material is not copyrighted.

Plagiarism also includes borrowing ideas and phrases from, or paraphrasing, someone else's work, published or unpublished, without acknowledging and documenting the source. Acknowledging and documenting the source of an idea or phrase, at the point where it is utilized, is necessary even when the idea or phrase is taken from a speech or conversation with another person.

Park University 2010-2011 Graduate Catalog Page 20

Attendance Policy:

Instructors are required to maintain attendance records and report absences. Excused absences can be granted by the instructor, for medical reasons, school sponsored activities, and employment-related demands, including temporary duty. Students are responsible for any missed work. Absences for two successive weeks, without approved excuse, will be reported to the Director of the individual graduate program, or to the Executive Director for the Graduate School, for appropriate action. Students with such a record of absences, without an approved excuse, may be administratively withdrawn from the class and notified that an "F" will be recorded, unless the student initiates official withdrawal from the class(es).Park University 2010-2011 Graduate Catalog Page 24

Disability Guidelines:
Park University is committed to meeting the needs of all students that meet the criteria for special assistance. These guidelines are designed to supply directions to students concerning the information necessary to accomplish this goal. It is Park University's policy to comply fully with federal and state law, including Section 504 of the Rehabilitation Act of 1973 and the Americans with Disabilities Act of 1990, regarding students with disabilities. In the case of any inconsistency between these guidelines and federal and/or state law, the provisions of the law will apply. Additional information concerning Park University's policies and procedures related to disability can be found on the Park University web page: .


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Last Updated:7/28/2010 11:57:17 AM