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MBA 525 Entrepreneurship in Global Econ
Achterhof, Ruth


Mission Statement: The mission of the School of Graduate and Professional Studies at Park University is to provide leadership and directions to Park University's graduate and professional programs to assure that they are specialized, scholarly, innovative, and designed to educate students to be creative, independent, and lifelong learners within the context of a global community.

Vision Statement: Park University's School of Graduate and Professional Studies will be an international leader in providing innovative graduate and professional educational opportunities to learners within a global society.

Course

MBA 525 Entrepreneurship in Global Econ

Semester

F2P 2010 DL

Faculty

Achterhof, Ruth

Title

Adjunct Instructor

Degrees/Certificates

PhD - Capella University
MA - Western Michigan University
BS - Texas tech University

Office Hours

9 AM - 9 PM Eastern time

Daytime Phone

386-677-6303

Other Phone

231-830-4498 (cell)

E-Mail

Ruth.Achterhof@park.edu

rachterhof@gmail.com

Semester Dates

October 18 - December 12

Class Days

TBA

Class Time

TBA

Credit Hours

3


Textbook:

Foley, J.F. (2004)  The global entrepreneur (2nd ed.).  Jamric Press (ISBN 10: 0975315307;  ISBN 13: 978-0975315309)

Travis, T. (2007). Doing business anywhere: Essential guide to going global.  Wiley. (ISBN-10: 0471973173  ISBN-13: 978-0471973171)

Textbooks can be purchased through the MBS bookstore

Textbooks can be purchased through the Parkville Bookstore

Additional Resources:

McAfee Memorial Library - Online information, links, electronic databases and the Online catalog. Contact the library for further assistance via email or at 800-270-4347.
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Course Description:
MBA 525 Entrepreneurship in the Global Economy: This course offers students the skills and knowledge useful for developing and implementing a new global business. Using the concept of a start up entrepreneurship, we examine the key factors in creating a new business, which has a global market focus. This includes business started in the European Union, China, India and Russia or other countries as well as business started in the United States that market to these countries. The course is built around an e-commerce business concept, which focuses on more than one non-U.S. country. Investigating opportunities through trade allows both the extension of traditional business to e-commerce as well as the creation of new business offers. The course is developed to promote skills needed to: assess the viability of a new business concept, understand the conditions of e-commerce readiness for specific countries, grasping unique opportunities, creating cultural awareness; understand technical issues involved in global e-commerce business; analyze opportunities and evaluate the outcome of an opportunity; analyze competitive environment, market potential; and identify sources of financial support for the new venture. Prerequisite: MG 352 or equivalent approved by Program Director. (Formerly MG 525)

Educational Philosophy:

Dr Ruth’s personal teaching philosophy is that every student contact is part of a learning commitment to keep Park University as a "school of choice." The student population is increasingly diverse; in race, ethnic background, age, ability and interests.  Adult learners are focused on their personal goals and want applications based learning. 

Ultimately my teaching philosophy is to facilitate learning by reducing barriers, to help students succeed at the process of accomplishing the course objectives, and to continue their education at Park University with a positive learning experience.  

Learning Outcomes:
  Core Learning Outcomes

  1. Explain the new international development that have expanded opportunities for the global Market.
  2. Examine how entrepreneurs can take advantage of importing opportunities.
  3. Explain the benefits of foreign direct investment (FDI) by entrepreneurs.
  4. Discuss the advantages and drawbacks of entrepreneurial joint ventures in global marke.
  5. Explain how licensing arrangements works and review their advantages and disadvantages.
  6. Set forth the five key steps for entering the global marketplace.


Core Assessment:

Class Assessment:

  • COURSE EVALUATION PROCESS: 

Submission of Late Work: Assignments received after date due will not receive full credit. Any work submitted more than 7 days late will not be accepted.  


Course Activities

Weekly Readings - Each week chapters from the texts and a short instructor lecture will be assigned as required reading. The Lecture also contains links to additional handouts that are to be read that week

Discussion Questions - There will be discussion questions in weeks 1- 8.  Post your answers in the Discussion thread for that week on the course web site.  Each question should be 100-150 words single spaced in your word processor. The answer may include information from the text or handouts also should include personal experiences and opinion to demonstrate critical thinking and application. They are due on Thursday before midnight CT (Central Time).  They are posted separately in individual threads for each question. After posting your answers, begin making 2 or more replies to other students' posts in each thread.  40 points per week (320 points total).

Discussion rubric (40 points per week)

Excellent

Fair

Poor

Initial post made by
Thursday

Initial  post  made by Thursday

Initial post made after Thursday

Sources cited/APA format

Sources mentioned with
APA attempted

Sources are not mentioned/ no APA

Multiple replies beyond two or more to peers

Two replies to peers

Less than two replies to peers

Replies demonstrate critical thinking, application examples, and contribute substance
to discussion dialogue. Posts are made over several  different days.

Replies demonstrate some critical thinking, some application, and contribute generally to discussion dialogue. Posts are made over two different days

Replies do not demonstrate critical thinking, have no application example, and contribute very little
to discussion dialogue. Posts are made in one class visit.

Assignment and replies  completed by end of week Sunday

Assignment and replies  completed by end of week Sunday

Assignment and replies  not completed by end of week Sunday

40-36 points

35-26 points

25 points or less

Case Analysis- In weeks 2, 5 and 7, there is a case analysis that is due to the Instructor via the drop box by Sunday midnight CT (Central Time). The case analysis will be roughly 2-3 pp single spaced body (no title page needed; references do not count as content and may follow immediately after the case analysis. Cites and references in APA format. When citing information from the case or other sources to support your analysis, be sure to cite the sources. . 100 points per case (300 points total)

Journal Post - The weekly Journal (weeks 1- 8) should explain how the concepts of the course relate to your workplace or personal experience.  Something that has made you go "Aha!" Do not summarize the reading, but perhaps comment on concepts directly applicable to your workplace.  It is not enough to identify a list of chapter topics. You should be able to demonstrate that you have thought through a topic or two and can relate them to your experience. Journals will be approximately 75-100 words single spaced in your word processor and posted to the Journal discussion.  They should be sent no sooner than Friday evening and no later than by midnight Sunday CT (Central Time) in weeks 1-8.  15 points per week (120 points total)

Case rubric (100 points per week)

Excellent

Fair

Poor

Contains descriptive overview of company and situation

Contains some descriptive overview of company and situation

Contains no descriptive overview of company and situation

Case questions are answered logically with well developed content

Case questions are answered somewhat  logically with fair development of content

Case questions are not answered logically; content lacks good development

Section for final paper is developed appropriately for the student’s business
concept

Section for final paper is developed somewhat appropriately for the student’s business concept

Section for final paper is not developed appropriately for the student’s business concept

Content totals 3-4 pages
(Case questions are single spaced; section for final paper is double spaced)

Content totals 2 pages
(Case questions are single spaced; section for final paper is double spaced)

Content totals less than 2 pages (Case questions are single spaced; section for final paper is double spaced)

Content is well written, with APA formatted
cites and references.

Content is contains some writing errors (spelling, grammar, syntax) and/or has some APA formatting errors

Content has multiple writing errors (spelling, grammar, syntax) and/or multiple  APA formatting errors

Assignment submitted on time by Sunday night at end of week

Assignment submitted on time by Sunday night at end of week

Assignment submitted late; after Sunday night at end of week

100-90 points

89-75 points

74 points or less

 

International Business Plan: In week 8, there is a paper due that covers a plan for establishing the feasibility of entering an international market. You will be developing this paper virtually within a team of 3-4 other students.  The paper is due by Thursday in week 8.

Week

Wksht

#

Worksheet description/ instructions (note: no worksheet # 2 or 11)

Points

2

1

 Initial company profile

Fill in as much as possible (Harmonizing Code done in week3).

Form is completed in week 7

20

3

3

Harmonizing code – turn in and also enter on Worksheet 1

10

3

4

Indicators for Market Potential – fill in form

25

4

5

Initial Market Screening - select 5 or more markets to analyze

Use sample of wksheet 5 as a guide

25

4

6

Detailed Market Screening – 2 or more – select one at end of week

Use Wksht 6 template

25

5

7 & 8

Marketing and Competitive Data Sources – after looking at sources of

Information, produce a 2-3 page single spaced background paper about your country or market

50

6

9 OR 10

Choosing a Direct or Indirect Partner   - do one

25

6

12

International Pricing Sheet

40

7-8


Put the plan together – see chart below.

40



Total

260

Put your team plan together in the following order:

Paper

Element/ heading

Description

Appendix

Title page

APA title page with all team members’ names


Company Profile

Complete Wksht 1 -Place after title page


Indicators of Market Potential

From Wksht 4 –write a 1 page narrative from content

Place worksheet in Appendix A

Initial and Detailed Market Screening

From Wkshts 5 & 6- write a 1-2 page narrative from content

Place worksheets in Appendix B & C

Market and Competitive Information

From Wkshts 7 & 8 write a 2-3 page narrative

Place worksheets in Appendix D & E

Indirect or Direct Partnership

From Wkshts 9 OR 10 write a 1 page narrative

Place worksheet in Appendix F

Pricing

From Wksht 12 –write a half page narrative from content

Place worksheet in Appendix G

Conclusion

Write a .5 to 1 page narrative on how feasible your team feels this is as an international business opportunity


References

List all references in APA format


Appendices

Place Appendices A - G


The entire paper will have a page count of approximately 20-25 pages when complete.The paper is due by Thursday in week 8. You will also be doing a peer assessment of how you and your team mates shared the load for the assignment. The assessment will consider if a fair share of the work was accomplished by each member: on time, responsibly, well done. The team assessment scores will affect your individual grade for the team project. (260 points)

Grading:

Points

Discussion post  + participation  (40 pts each weeks 1 -8)        320

Cases (100 points each weeks 2, 5 and 7)                                300

Journal  (15 pts each weeks 1 -8)                                                          120

Final Paper (week 8)                                                                              260

Total Points -                                                                      1000

90% to 100% of total points= A (900-1000)

80% to 89%  of total points = B (800-899)

70% to 79%  of total points = C (700-799)

60% to 69%  of total points = D (600-699)

below 60%                   = F    (599 or less)

Final grades will be based proportionately on (a) forum activities, (b) case work, and (c) business plans or research papers.  Final grades may be affected directly by discussion thread participation.

Late Submission of Course Materials:
Submission of Late Work: Assignments received after date due will not receive full credit. Any work submitted more than 7 days late will not be accepted.  

Course Topic/Dates/Assignments:

Course Schedule

Week 1

Readings:


Textbooks
     Foley - Chapters 1 and 2
     Travis - Chapter 1
Weekly Lecture and Handouts

Assignments:

Points

Due


Discussion Questions

40


     Initial Posting


Thursday midnight

     Response to two peers


Sunday midnight

Journal Posting

15

No earlier than Friday evening and no later than Sunday midnight

Week 2

Readings:


Textbooks
     Foley - Chapters 4 and 5
Weekly Lecture and Handouts -Alono and Stefanovic in doc sharing

Assignments:

Points

Due


Discussion Questions

40


     Initial Posting


Thursday midnight

     Response to two peers


Sunday midnight

Case Analysis

100

Sunday midnight

Team Project - Worksheet 1

20

Sunday midnight

Journal Posting

15

No earlier than Friday evening and no later than Sunday midnight

Week 3

Readings:


Textbooks
     Foley - Chapters 3, 6, and 7
     Travis - Chapter 2
Weekly Lecture and Handout - Baker

Assignments:

Points

Due


Discussion Questions

40


     Initial Posting


Thursday midnight

     Response to two peers


Sunday midnight

Team Project - Worksheets 3 (10 points) and 4 (25 points)

35

Sunday midnight

Journal Posting

15

No earlier than Friday evening and no later than Sunday midnight

Week 4

Readings:


Textbooks
     Foley - Chapters 8, 9 and 10
Weekly Lecture and Handouts

Assignments:

Points

Due


Discussion Questions

40


     Initial Posting


Thursday midnight

     Response to two peers


Sunday midnight

Team Project - Worksheets 5 (25 points) and 6 (25 points)

50

Sunday midnight

Journal Posting

15

No earlier than Friday evening and no later than Sunday midnight

Week 5

Readings:


Textbooks
     Foley - Chapters 11 and 12
Weekly Lecture and Handout - Deogratius

Assignments:

Points

Due


Discussion Questions

40


     Initial Posting


Thursday midnight

     Response to two peers


Sunday midnight

Case Analysis

100

Sunday midnight

Team Project - Worksheets 7 and 8

50

Sunday midnight

Journal Posting

15

No earlier than Friday evening and no later than Sunday midnight

Week 6

Readings:


Textbooks
     Foley - Chapters 13, 14 and 15
Weekly Lecture and Handout - Responsibility Matters and From Canada to Uganda Outsourcing

Assignments:

Points

Due


Discussion Questions

40


     Initial Posting


Thursday midnight

     Response to two peers


Sunday midnight

Team Project - Worksheets 9 OR 10 (25 points) AND 12 (40 points)

65

Sunday midnight

Journal Posting

15

No earlier than Friday evening and no later than Sunday midnight

Week 7

Readings:


Textbooks
     Foley - Chapters 16,18, 19 and 23
     Travis - Chapters 3, 4 and 5
Weekly Lecture and Handouts

Assignments:

Points

Due


Discussion Questions

40


     Initial Posting


Thursday midnight

     Response to two peers


Sunday midnight

Case Analysis.

100

Sunday midnight

Team Project - Begin putting the plan together per criteria in the Course Overview



Journal Posting

15

No earlier than Friday evening and no later than Sunday midnight

Week 8

Readings:


Textbooks:
     Foley - Chapters 17, 20, 21 and 22
     Travis - Chapters 6, 7 and 8
Weekly Lecture and Handouts

Assignments:

Points

Due


Discussion Questions

40


     Initial Posting


Thursday midnight

     Response to two peers


Sunday midnight

Team Project - Plan completed per criteria

40

Thursday midnight

Journal Posting

15

No earlier than Friday evening and no later than Sunday midnight

Academic Honesty:
As a learning community, the University upholds the highest standards of academic integrity in all its academic activities, by faculty, staff, administrators and students. Academic integrity involves much more than respecting intellectual property rights. It lies at the heart of learning, creativity, and the core values of the University. Those who learn, teach, write, publish, present, or exhibit creative works are advised to familiarize themselves with the requirements of academic integrity and make every effort to avoid possible offenses against it, knowingly or unknowingly. Park University 2010-2011 Graduate Catalog Page 20

Plagiarism:

Plagiarism involves the appropriation of another person's ideas, interpretation, words (even a few), data, statements, illustration or creative work and their presentation as one's own. An offense against plagiarism constitutes a serious academic misconduct.  Although offenses against academic integrity can manifest themselves in various ways, the most common forms of offenses are plagiarism and cheating. Plagiarism goes beyond the copying of an entire article. It may include, but is not limited to: copying a section of an article or a chapter from a book, reproduction of an art work, illustration, cartoon, photograph and the like and passing them off as one's own. Copying from the Internet is no less serious an offense than copying from a book or printed article, even when the material is not copyrighted.

Plagiarism also includes borrowing ideas and phrases from, or paraphrasing, someone else's work, published or unpublished, without acknowledging and documenting the source. Acknowledging and documenting the source of an idea or phrase, at the point where it is utilized, is necessary even when the idea or phrase is taken from a speech or conversation with another person.

Park University 2010-2011 Graduate Catalog Page 20


Attendance Policy:

Instructors are required to maintain attendance records and report absences. Excused absences can be granted by the instructor, for medical reasons, school sponsored activities, and employment-related demands, including temporary duty. Students are responsible for any missed work. Absences for two successive weeks, without approved excuse, will be reported to the Director of the individual graduate program, or to the Executive Director for the Graduate School, for appropriate action. Students with such a record of absences, without an approved excuse, may be administratively withdrawn from the class and notified that an "F" will be recorded, unless the student initiates official withdrawal from the class(es).Park University 2010-2011 Graduate Catalog Page 24

Disability Guidelines:
Park University is committed to meeting the needs of all students that meet the criteria for special assistance. These guidelines are designed to supply directions to students concerning the information necessary to accomplish this goal. It is Park University's policy to comply fully with federal and state law, including Section 504 of the Rehabilitation Act of 1973 and the Americans with Disabilities Act of 1990, regarding students with disabilities. In the case of any inconsistency between these guidelines and federal and/or state law, the provisions of the law will apply. Additional information concerning Park University's policies and procedures related to disability can be found on the Park University web page: http://www.park.edu/disability .

Copyright:

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Last Updated:9/27/2010 4:46:17 PM