HA620 Healthcare Leadeship Capstone Seminar

for SPP 2011

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Mission Statement: The mission of the School of Graduate and Professional Studies at Park University is to provide leadership and directions to Park University's graduate and professional programs to assure that they are specialized, scholarly, innovative, and designed to educate students to be creative, independent, and lifelong learners within the context of a global community.

Vision Statement: Park University's School of Graduate and Professional Studies will be an international leader in providing innovative graduate and professional educational opportunities to learners within a global society.


HA 620 Healthcare Leadership Capstone Seminar


SPP 2011 DLA


Alan E. Organ, M.D., Ph.D.


Graduate Adjunct Professor


B.S. (Chemistry) UCLA
Ph.D. (Biology with emphasis in Physiology & Cell Biology) University of Kansas-Lawrence
M.D. University of Missouri-Columbia School of Medicine

Office Location

Downtown Kansas City, MO and Overland Park, KS

Office Hours

9:00 AM to 5:00 PM Monday to Friday

Daytime Phone

(913) 488-1657



Web Page


Class Days


Class Time


Credit Hours



The following text is required and recommended:

Strategic Management of Health Care Organizations, Fifth Edition (2006)
Authors: Linda E. Swayne, W. Jack Duncan  & Peter M. Ginter
ISBN: 1-4051-2432-6
Publisher: Blackwell Publishers


Textbooks can be purchased through the Parkville Bookstore

Additional Resources:

Journal articles, reports, and other research will be provided during the course and will be required reading. Students will also be required to review and report upon journal articles that students find during internet/library research and these articles can also serve as general background reading for discussions.

The electronic database offered by the Park University Library is an excellent resource for locating journal articles. To access the database:
1. Click on Library on the Park University Main web page.
2. Click on electronic databases
3. I prefer to use EBSCOhost web (click on the database you prefer)
4. If using EBSCOhost web, click on Academic Search Elite
5. Choose FULL TEXT to see the actual article

The database has numerous other health-related publications that you will be able to access in the course of your research.

Students should also check the webliography and document sharing for additional internet links and sources.

McAfee Memorial Library - Online information, links, electronic databases and the Online catalog. Contact the library for further assistance via email or at 800-270-4347.
Career Counseling - The Career Development Center (CDC) provides services for all stages of career development.  The mission of the CDC is to provide the career planning tools to ensure a lifetime of career success.
Park Helpdesk - If you have forgotten your OPEN ID or Password, or need assistance with your PirateMail account, please email helpdesk@park.edu or call 800-927-3024
Resources for Current Students - A great place to look for all kinds of information http://www.park.edu/Current/.
Advising - Park University would like to assist you in achieving your educational goals. Please contact your Campus Center for advising or enrollment adjustment information.
Online Classroom Technical Support - For technical assistance with the Online classroom, email helpdesk@parkonline.org or call the helpdesk at 866-301-PARK (7275). To see the technical requirements for Online courses, please visit the http://parkonline.org website, and click on the "Technical Requirements" link, and click on "BROWSER Test" to see if your system is ready.
FAQ's for Online Students - You might find the answer to your questions here.

Course Description:
HA 620 Healthcare Capstone Seminar: This is capstone course that will provide students the opportunity to integrate and synthesize previous course work in healthcare management. The focus of the course will be on the application of healthcare leadership and management theories and concepts. The course will require a major project or an approved internship (see below for more details). (16 week course).

Educational Philosophy:

Learning Outcomes:
  Core Learning Outcomes

  1. Identify/discuss several important contemporary health care/health service administration issues.
  2. Analyze an issue, gather information, formulate defensible conclusions, and make recommendations for action.
  3. Write a formal research paper, in acceptable format, on the issue of health care rationing based on the required text as well as external student research.
  4. Demonstrate, through discussions and research, critical thinking about current health care challenges as detailed in the highest levels of thought conveyed in Bloom's Taxonomy.

  Instructor Learning Outcomes
  1. This term, I am offering you the choice between doing the formal research paper OR arranging for an internship with a facility I approve to do a project with one of their managers. This internship is unpaid, but if you can obtain a paid one, even better. You will do a formal paper on the project that you do in your internship. This internship will give you the valuable experience that will prove important when you apply for positions after you graduate. This is the first year the internship is offered.
Core Assessment:

Class Assessment:

Class Assessment will be based on:

  • Weekly postings based on discussion assignments which demonstrate an understanding and application of the assigned readings and active class participation in the weekly discussions.
  • Completion of assignments
  • A final project which will be the development of a comprehensive strategic plan for a healthcare organization or a formal project done in your internship.




Exceeds Expectation

Meets Expectation

Does Not Meet

No Evidence
(10 or below)

Cognitive Skills

Definition: Student provides evidence, through explanation and supporting rationale in the development of a comprehensive strategic health care plan.

Student provides an explanation and supporting rationale that is substantiated by reading, external research and class discussions.

Student’s explanation and supporting rationale is based partially on readings, research and class discussions and partially by
assumptions or explanations which are not substantiated.

Student does not provide either an explanation or does not  provide a supporting rationale and does not substantiate their arguments

Student does not provide an explanation and rationale.

Definition: Students are able to apply the major strategic management elements necessary to develop a successful healthcare strategic plan.

Students are able to apply all of the strategic management elements in the development of a strategic plan.

Students are able to apply at least 80% of the strategic management elements in the development of a strategic plan.

Students are able to apply at least 60% of the of the strategic management elements in the development of a strategic plan.

Students are unable to apply the strategic management elements in the development of a strategic plan.

Definition: Students are able to integrate their relevant previous core coursework in healthcare leadership in the development of the strategic plan.

Students are able to integrate all of the relevant previous core coursework in healthcare leadership in the development of the strategic plan.

Students are able to integrate relevant previous core coursework in healthcare leadership in the development of the strategic plan. but can only partially integrate all of the elements into a comprehensive plan.

Students are able to integrate relevant previous coursework but are only able to integrate two or three of core subject areas into the plan.

Students fail to integrate any of the previous coursework into the development of the strategic plan.

Competency Skills

Definition: Writing is clear, well-developed, logical, grammatically correct, spelling and punctuation is correct. Citations and references are documented according to the American Psychological Association (APA) guidelines.

Writing is clear, well-developed, logical, grammatically correct, spelling and punctuation is correct with no more than three errors.  All citations and references are documented according to the American Psychological Association (APA) guidelines.

Writing is clear, well-developed, logical, grammatically correct, spelling and punctuation is correct with no more than five errors.  80% of citations and references are documented according to the American Psychological Association (APA) guidelines.

Writing is clear, well-developed, logical, grammatically correct, spelling and punctuation is correct with no more than ten errors.  Less than 80% of citations and references are documented according to the American Psychological Association (APA) guidelines.

Writing and documentation do not demonstrate any of the criteria noted in the definition.

Course Grading Scale: Total Points for the Course =200


Letter Grade

200- 178




155- 134


133- 112


Below 112


Late Submission of Course Materials:

Submission of Late Work: Work that is late will be graded down at least five points for each day it is late. Work that is submitted more than week from the due date will not be accepted. Unless a student has a verifiable (outside documentation, such as a signed physician statement) medical excuse or verifiable (outside documentation required) emergency, the late paper policy will be exercised. Be aware that this an eight week course, plan in advance and turn in your assignment or post early if you know that you will be unavailable during the deadline date.

Classroom Rules of Conduct:

Ground Rules for Online Communication & Participation

  • General email: Students should use email for private messages to the instructor and other students. When sending email other than assignments, you must identify yourself fully by name and class in all email sent to your instructor and/or other members of our class.
  • Online threaded discussions: are public messages and all writings in this area will be viewable by the entire class or assigned group members.
  • Online Instructor Response Policy:  Online Instructors will check email frequently and will respond to course-related questions within 24-48 hours.
  • Observation of "Netiquette": All your Online communications need to be composed with fairness, honesty and tact.  Spelling and grammar are very important in an Online course.  What you put into an Online course reflects on your level of professionalism.  Here are a couple of Online references that discuss writing Online http://goto.intwg.com/ and netiquette http://www.albion.com/netiquette/corerules.html.
  • Please check the Announcements area before you ask general course "housekeeping" questions (i.e. how do I submit assignment 3?).  If you don't see your question there, then please contact your instructor. 

Course Topic/Dates/Assignments:

Discussions Assignments:

Discussion assignments and class participation will constitute  27% of your course grade. A maximum total of 32 points ( 2 points/class-16 classes).

Discussion grading and assessment will be based on the following:

Timing and Frequency Postings:

Students should post at least twice before Thursday and at least 3 times between Thursday and Sunday engaging in discussions about the topics with classmates.

Students should present original ideas for posting and not simply agree or disagree with their colleagues. Any agreement or disagreement would need to be explained with justifications for agreement or disagreement. (2 points)

Postings demonstrating application and analysis as defined by Bloom's Taxonomy (see course documents for Bloom’s taxonomy). Class discussions/postings must be based on analysis and evaluation of readings from the assigned chapters in the text and assigned readings for the topic under discussion,

  • Students should use examples from the health care sector (i.e. your organization, experiences as a health care professional and/or external readings regarding related to the politics of health care) that demonstrate the applications of the readings and assignments, and
  • Opinions should be based on research and referenced sources.
    • Sources must be credible resources such as peer-reviewed publications and professional in the healthcare area (see webliography)
    • Research or policy position papers from
    • Professional associations (i.e. AMA, ANA, ADA, AUPHA)
    • Foundations pursuing healthcare research (i.e. Commonwealth Foundation, Kaiser Family Foundation, Robert Wood Johnson Foundation
    • Established national and regional newspapers (i.e. New York Times, Washington Post, Kansas City Star)
  • Discussions will also include a summarization and posting of the case studies in the weeks they are assigned.  

    *Research and writing tools are available in the webliography section of this course.

Final Project: Comprehensive Strategic Plan

The final project will be the development of a strategic plan for a healthcare organization. During the first week of class, the healthcare organization will be identified. Each week students will be provided with assignments that will work toward the development of a comprehensive strategic plan. Two drafts will be due on Weeks 8 and 14 as noted in the course schedule HA 620 course schedule.doc. Each draft will be worth 4 points. Grades for the strategic plan will be assigned at the completion of the project in Week 8 of the course and will be worth 80 points. Total maximum points for the final project are 88 points. The project constitutes 73% of your grade.

Steps in Developing a Comprehensive Strategic Plan


  1. Demographic Analysis: Gathering and presenting demographic and relevant socio-economic data on the region from appropriate on-line sources. (10 points)
  2. Conducting an internal analysis of the organization: defining organizational structure, services offered, and market region. (10 points)
  3. External or environmental analysis: Indentifying external environment that impacts on the organization and delivery or services of your organization (10 points)
  4. Competitive Analysis: Indentifying competing institutions and services (10 points)
  5. Developing goals for the organization (10 points)
  6. Developing objectives to reach these goals (10 points)
  7. Determining actions and alternatives to reach these goals (10 points)
  8. Establishing and evaluation plan (10 points)

Total points for the Strategic Plan is 80 points.

Internship Program

This year we are offering an internship program that you will set up with an approved program outside of Park University. You would spend around 8 - 10 hours a week for a total of 120 hours. Internships need to be approved by the end of the third week of class to allow you ample time to complete your project. Your schedule is up to you and your manager/administrator to set up. For instance, you could shadow a manager (or administrator) and be involved in a project 2
hours a day, 5 days a week for 12 weeks, or  2 half-days (4-5 hours each) a week for 12-15 weeks if you work. This can be done if you work on-site with your manager/administrator 1/2 day a week and work 1/2 day on the weekend doing research and putting together your project. There can be many variations of your work schedule and all the hours do not have to be in direct contact with your preceptor. Ideally, the internship is more valuable to you in the future if you can sit in and/or participate in meetings, presentations, etc. with your preceptor and because of this, I would like to have a face-to-face meeting with your preceptor (if local to the Parkville, MO area) or a telephone conference with your preceptor prior to you starting your internship.

Shadowing and projects might include developing an updated Policies and Procedures book for a hospital department or nursing/Hospice facility, helping put together facility standards and documentation prior to a JCAHO visit, doing research for Planned Parenthood regarding types of patients seen or procedures completed - including charting trends and/or forecasting, project development for the Alzheimer's Association or the Parkinson's Association or for certain age groups of children at Children's Mercy, tracking treatments and outcomes for PTSD or head injury patients in the military installation on which one might be stationed, etc. You will be required to post weekly what you are doing in your internship.

At the completion of your internship, you will submit your final project paper. This would be in the form of a summary or Policies and Procedure manual, etc.

Lastly, your internship cannot be completed as part of your current job/regular work hours, but must involve shadowing of a  manager/administrator (with at least a master's degree - must be minimally higher than your current degree status) in another organization or, minimally, another department if you must do it in the organization in which you work.

Total points for the Internship is 80 points.

Course Topic/Dates/Assignments:

Class Outline:
Class I: Introduction: Strategic Management and the Healthcare Environment
Class 2: Conducting a Demographic and Socio-Economic Analysis
Class 3: Case Study- Case #4-  ASPIRE in Arkansas
Class 4: Competitive Analysis
Class 5: Case Study - #13- Emanuel Medical Center
Class 6: Environmental Analysis
Class 7: Case Study- Case #14- Cooper Green and the Community Care Plan
Class 8: Development of an Internal and External Environmental Analysis for your Healthcare Organization
Class 9: Establishing Strategic Direction
Class 10: Developing and Evaluating Strategies
Class 11: Case Study: Case #7-Indian Health Service
Class 12: Value Added Strategies
Class 13: Case Study: Case 18- The Premier Health Care Alliance Emerges
Class 14: Developing Strategies for Your Healthcare Organization
Class 15: Communication and Action Plans
Class 16: Final Project Due




Academic Honesty:
As a learning community, the University upholds the highest standards of academic integrity in all its academic activities, by faculty, staff, administrators and students. Academic integrity involves much more than respecting intellectual property rights. It lies at the heart of learning, creativity, and the core values of the University. Those who learn, teach, write, publish, present, or exhibit creative works are advised to familiarize themselves with the requirements of academic integrity and make every effort to avoid possible offenses against it, knowingly or unknowingly. Park University 2010-2011 Graduate Catalog Page 20


Plagiarism involves the appropriation of another person's ideas, interpretation, words (even a few), data, statements, illustration or creative work and their presentation as one's own. An offense against plagiarism constitutes a serious academic misconduct.  Although offenses against academic integrity can manifest themselves in various ways, the most common forms of offenses are plagiarism and cheating. Plagiarism goes beyond the copying of an entire article. It may include, but is not limited to: copying a section of an article or a chapter from a book, reproduction of an art work, illustration, cartoon, photograph and the like and passing them off as one's own. Copying from the Internet is no less serious an offense than copying from a book or printed article, even when the material is not copyrighted.

Plagiarism also includes borrowing ideas and phrases from, or paraphrasing, someone else's work, published or unpublished, without acknowledging and documenting the source. Acknowledging and documenting the source of an idea or phrase, at the point where it is utilized, is necessary even when the idea or phrase is taken from a speech or conversation with another person.

Park University 2010-2011 Graduate Catalog Page 20

Attendance Policy:

Instructors are required to maintain attendance records and report absences. Excused absences can be granted by the instructor, for medical reasons, school sponsored activities, and employment-related demands, including temporary duty. Students are responsible for any missed work. Absences for two successive weeks, without approved excuse, will be reported to the Director of the individual graduate program, or to the Executive Director for the Graduate School, for appropriate action. Students with such a record of absences, without an approved excuse, may be administratively withdrawn from the class and notified that an "F" will be recorded, unless the student initiates official withdrawal from the class(es).Park University 2010-2011 Graduate Catalog Page 24

Disability Guidelines:
Park University is committed to meeting the needs of all students that meet the criteria for special assistance. These guidelines are designed to supply directions to students concerning the information necessary to accomplish this goal. It is Park University's policy to comply fully with federal and state law, including Section 504 of the Rehabilitation Act of 1973 and the Americans with Disabilities Act of 1990, regarding students with disabilities. In the case of any inconsistency between these guidelines and federal and/or state law, the provisions of the law will apply. Additional information concerning Park University's policies and procedures related to disability can be found on the Park University web page: http://www.park.edu/disability .

Additional Information:

Class Week:
A Class week is defined as the period of time between
Monday and Sunday midnight, Central Standard Time, the time zone of the home campus
in Parkville, Missouri. Students who anticipate
earning an “A” or a “B”in the course will have reviewed the material and posted
some of the assignments by midweek, so as to have time to engage in conference
room discussions in a meaningful way
. Failure to do so is the
equivalent of coming to class late
. Posting course assignments late in
the week will likely have a negative impact on performance and grades.

On-line connections:

Students are expected to have reasonable
access to the internet, to the Park on line sites and log in frequently to
participate. This is an on line course. If you have difficulty getting on line
you will have difficulty with this course. A high speed connection is not
required but is helpful in transmitting large files. If your dial up connection
is slow expect to spend more time during the week on line. If possible identify
a "back up" way to connect
on the off chance that your
computer "crashes". Failure to log on and participate is the
equivalent of missing class and will have a negative impact on your performance
and your grade. The excuse "my computer crashed" IS NOT acceptable.
Have alternate ways to get on-line. Library, Internet Cafe, Friend etc.

Writing assignments should be completed and
successfully delivered to the instructor by the due date, regardless of if it
is delivered by email, fax or express mail. Please make prior arrangements
before submitting assignments by anything other than posting within the course
format or emailing them to the instructor. It is your responsibility to get all
assignments to me on time. Please review the Late
Policy on Submission of Course materials in this syllabus.

On-Line Participation:

Students should use email for private
messages to the instructor or other students. Any emails sent to the instructor
should have the course name and number (Healthcare Capstone
Seminar 620) as well as the student's name and the date.

The class conference is for public messages that will benefit the entire class.
It is often helpful to compose your messages in a word processing document and
then copy it into the appropriate conference thread. Please also note
the distinction between posting a response to a particular entry and posting a
general entry in the conference thread as assigned.

Students are expected to spend at least five hours per week on course
activities. Again, at least half of the time should be spent early in the week.
Students should spend at least 200-300 minutes ON LINE in
discussions with classmates. The most important issue is the quality of the
thinking, communications and the results you achieve not the amount of time

Students are responsible for clicking
on the link below and thoroughly reading each Online course policy. If you have
questions about any of these policies, please contact your instructor for






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Last Updated:1/6/2011 2:35:59 PM