Mission Statement: Park University provides access to a quality higher education experience that prepares a diverse community of learners to think critically, communicate effectively, demonstrate a global perspective and engage in lifelong learning and service to others.Vision Statement: Park University, a pioneering institution of higher learning since 1875, will provide leadership in quality, innovative education for a diversity of learners who will excel in their professional and personal service to the global community.CourseMG 495 Business PolicySemesterS2B 2012 BLFacultyMesser, James E.TitleAdjunct Faculty - Senior InstructorDegrees/CertificatesMBA - Global ManagementBSBA - Finance and AdministrationGraduate - LSU Executive Development ProgramOffice LocationFt. Bliss, TXOffice HoursMonday and Wednesday 7PM by AppointmentDaytime Phone915-309-6415 (CELL)Other Phone915-760-6108 (Home)E-Mailjames.email@example.comSemester Dates3/19/12 to 5/13/12Class DaysMonday and WednesdayClass Time7:40 to 10:10 PMPrerequisitesWCT, EC141, EC142, EC315, EN306B, FI360, MG260, MG352, and MK351Credit Hours3Textbook:
Strategic Management and Business Policy; 13th/E, 2011; Wheelen and Hunger; Prentice Hall; ISBN 10: 013215322X; ISBN 13: 9780-132153225
[DO NOT PURCHASE THE PAPERBACK EDITION OF THIS TEXTBOOK AS IT DOES NOT CONTAIN THE CASE STUDIES WE WILL NEED FOR THIS CLASS]
MG 495 Business Policy
S2B 2012 BL
Messer, James E.
Adjunct Faculty - Senior Instructor
MBA - Global ManagementBSBA - Finance and AdministrationGraduate - LSU Executive Development Program
Ft. Bliss, TX
Monday and Wednesday 7PM by Appointment
3/19/12 to 5/13/12
Monday and Wednesday
7:40 to 10:10 PM
WCT, EC141, EC142, EC315, EN306B, FI360, MG260, MG352, and MK351
Textbooks can be purchased through the MBS bookstore
Textbooks can be purchased through the Parkville Bookstore
Park University Library (EBSCO Database)
McAfee Memorial Library - Online information, links, electronic databases and the Online catalog. Contact the library for further assistance via email or at 800-270-4347.Career Counseling - The Career Development Center (CDC) provides services for all stages of career development. The mission of the CDC is to provide the career planning tools to ensure a lifetime of career success.Park Helpdesk - If you have forgotten your OPEN ID or Password, or need assistance with your PirateMail account, please email firstname.lastname@example.org or call 800-927-3024Resources for Current Students - A great place to look for all kinds of information http://www.park.edu/Current/.
Learning Outcomes: Core Learning Outcomes
All Park University courses must include a core assessment that measures the course's Core Learning Outcomes. The purpose of this assessment is to determine if expectations have been met concerning mastery of learning outcomes across all instructional modalities.
For this course, the core assessment is a Comprehensive Final Examination to be administered in all sections of MG495. This exam is worth at least 30 percent of the student's final grade and will test students' mastery of the Core Learning Outcomes (as listed on this syllabus) through definitions, essay, and/or multiple choice questions.
This core assessment is a CLOSED BOOK, CLOSED NOTES comprehensive examination that must be administered and proctored in the classroom and may not be given as a take-home examination. Students should not have access to the exam or its questions before it is administered. The duration of the exam can be no longer than two hours.
No calculators, computers, or materials other than a writing instrument may be used for the exam; this applies to all students, regardless of whether the exam is for on-line or face-to-face students. Completion of the exam is strictly individual; students may not work in groups to complete the exam.
Link to Class RubricClass Assessment:
The Mid Term and Final Exams are closed book, closed notes exams. The Mid Term exam covers Chapters 1-6; the Final Exam is a comprehensive exam and covers Chapters 1-11.
Points per ?
% Of Final Grade
MAX Points Toward Final Grade
% of Final Grade
All team members will receive the same final grades. This is based on the assumption that each group member makes and equal and balanced contribution during the semester. If that is not the case, the Instructor will assign grades in line with the efforts of each participant.
Group Project (Written and Oral Presentation)
Written Case Study
Individual Case Study
ETS Major Field Test
Park University’s School of Business has begun the implementation of a major field test to assess the Business program. Within the new accreditation standards for both Accreditation Council for Business Schools (ACBSP) and Programs and the Higher Learning Commission of the North Central Association of Colleges and School (HLC), Park University is required to assess the Business program outcomes.
The method to be used is the Educational Testing Service’s Major Field Test in business. This test will provide the Business Department with results that can used to benchmark comparative programs, identify where Park University currently score in a standardized assessment, and this will allow the Business Department to track changes in its program outcomes over time.
The results of this exam are not linked to your current course, but instead measure the overall learning results of our students from their entire business program. It is important that students take the test seriously; it is worth up to 40 points of your course grade.
This exam is NOT the course final exam. It is a stand-alone SB exam.
What is ETS?
The ETS Major Field Tests are comprehensive outcomes assessments designed to measure the critical knowledge and understanding obtained by students in a major field of study. The Major Field Tests go beyond the measurement of factual knowledge by helping to evaluate students' ability to analyze and solve problems, understand relationships and interpret material from their major field of study.
The ETS Proficiency Profile assesses student learning while making the best use of Park’s resources by measuring all the skills we value — critical thinking, reading, writing and mathematics — in a single, convenient test. The ETS Proficiency Profile is designed for national colleges and universities to assess their business outcomes. It has been selected by the Voluntary System of Accountability as a gauge of general education outcomes. As MG-495 is the capstone course for all Business/Management majors, these students will be required to take this test.
Please review the Park University policies regarding absenteeism (schedule and unscheduled)
900 to 1000 = A
800 to 899 = B
700 to 799 = C
600 to 699 = D
0 to 599 = F
The course grade for students will be based on the overall average of homework and tests taken during the course in accordance with the weighting of the various requirements as stated in the syllabus.
All final exams in all School of Business courses will be comprehensive and will be closed book and closed notes. They will constitute 30% of the total course grade and will not be a take-home exam. They will be completed during the test week in the period designated by the registrar or by the Proctor in the case online courses. If calculators are allowed, they will not be multifunctional electronic devices that include features such as: phones, cameras, instant messaging, pagers, and so forth. Electronic Computers will not be allowed on final exams unless an exception is made by the Dean of the School of Business.
Classroom Rules of Conduct:
Group Case Written Analysis/Presentation
Chapter 12 Case Analysis
Introductions -Syllabus Review Select Group Members
Introduce Group Project
1st Group Presentations On Assigned Case
2nd Group Presentations on Assigned Case
MID TERM EXAM Ch 1-6
Individual Written Case Analysis DUE
3rd Group Presentations on Assigned Case
Prepare for Final
12 Students per Group.
Location: Campus Library
Group 1 530PM to 730PM
Group 2 730PM to 930PM
Final Exam Covers Chapters 1-11
Written Group Case Study Due
ALL Grades Posted
Review Final Exam and Open Discussion
Final Group Presentation
All sections will use the same case format or template. (Access the template on E Companion in the Introduction section.)
The APA method of documentation is to be used.
The case analysis will be based on the time frame of the case. For example, if the case was written in 2006, then students will use information from 2006 or earlier publications.
Students will use for references other sources of information as well as the textbook. These sources should include business magazines and professional journals. Online sites such as Wikipedia, Portable MBA, Quick MBA are not acceptable references. These can be accessed via our online library.
Students may use any of the following magazines and publications as references:
Barron’s, Business Week, Fast Company, Forbes, Fortune, Harvard Business Review, Wall Street Journal
Each student will be required to prepare and submit one complete case report and analysis. This report will be due at the mid-point of the term (eight week) or semester.
Students will participate in the analysis, development, preparation and submission of at least one group case report. This report will be due no later than the week before the end of the term or semester.
Individual Case Analysis List (You may select the case you want to write about):
Group Case Analysis List (Assigned by the Instructor):
Academic Honesty:Academic integrity is the foundation of the academic community. Because each student has the primary responsibility for being academically honest, students are advised to read and understand all sections of this policy relating to standards of conduct and academic life. Park University students and faculty members are encouraged to take advantage of the University resources available for learning about academic honesty (www.park.edu/current or http://www.park.edu/faculty/).from Park University 2011-2012 Undergraduate Catalog Page 93
Plagiarism:Plagiarism involves the use of quotations without quotation marks, the use of quotations without indication of the source, the use of another's idea without acknowledging the source, the submission of a paper, laboratory report, project, or class assignment (any portion of such) prepared by another person, or incorrect paraphrasing. from Park University 2011-2012 Undergraduate Catalog Page 93
Attendance Policy:Instructors are required to maintain attendance records and to report absences via the online attendance reporting system.
Park University 2011-2012 Undergraduate Catalog Page 96
Disability Guidelines:Park University is committed to meeting the needs of all students that meet the criteria for special assistance. These guidelines are designed to supply directions to students concerning the information necessary to accomplish this goal. It is Park University's policy to comply fully with federal and state law, including Section 504 of the Rehabilitation Act of 1973 and the Americans with Disabilities Act of 1990, regarding students with disabilities. In the case of any inconsistency between these guidelines and federal and/or state law, the provisions of the law will apply. Additional information concerning Park University's policies and procedures related to disability can be found on the Park University web page: http://www.park.edu/disability .
Last Updated:3/3/2012 7:39:33 AM