CA 382 Communication Research Methods
F1T 2011 DL
Dr. J. Aitken
Professor, Communication Arts
Doctorate in Administration and CommunicationTwo Master's--One in Speech, One in Curriculum & LeadershipBachelor's in Communication Theory
229 Copley, Parkville campus
By appointment--We can meet face-to-face, online, or by phone.
APA (2009). Publication manual of the American Psychological Association. 6th ed. Washington, DC: American Psychological Association.
Heffner, (2003). Research methods. All Psych Online. http://allpsych.com/researchmethods/researchcontents.html
Textbooks can be purchased through the MBS bookstore
Textbooks can be purchased through the Parkville Bookstore
APA Style Guide in the Purdue OWL http://owl.english.purdue.edu/owl/section/2/10/
Ethics Read Park University Website: http://www.park.edu/grad/catalog.aspxhttp://www.park.edu/facultymanual/ and http://www.park.edu/support/ethics.asp
Hefner Research Methods (Assigned Course eBook)http://allpsych.com/researchmethods/researchcontents.html
Hefner Success Orientation Quizhttp://allpsych.com/tests/self-help/success.html
Institutional Research Board (Park's IRB) webpage with forms:http://park.edu/irb/
Lectures and tutorials about communication researchhttp://blogs.cofc.edu/fergusond/
NIH Certification (Needed for Institutional Research Board if you conduct research on human subjects): http://phrp.nihtraining.com/users/login.php
Ker linger, F. N., & Lee, H. B. (2000). Foundations of behavioral research. New York: Holt, Rinehart and Winston.
Nardi, P. M. (2003). Doing survey research: A guide to quantitative research. Boston: Allyn & Bacon.
Neuendorf, K. A. (2002). The content analysis guidebook. Thousand Oaks, CA: Sage. You may want to buy this book if you plan to conduct a content analysis.
Sumser, J. (2001). A guide to empirical research in communication: Rules for looking. Thousand Oaks: Sage.
Some APA test questions are quoted directly from The University of Southern Mississippi Libraries APA Tutorial (URL:http://lib.usm.edu/legacy/tutorials/apatutorial/quiz.php?type=pre)
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This course is designed for Communication majors and minors.All students from any majors are welcome, and they are encouraged to talk to their professor about how they would like to adapt this course to their particular needs.
The emphasis in this course is on research strategies that will work well for online students.Additional information is provided so that students in Parkville Daytime and Accelerated programs will be able to access the materials they need for their senior projects.
The assignments are designed to give you the skills you need to create a research proposal.Your proposal is typically used for the senior project.If you are not going to complete a senior project, you will find the process of writing a proposal useful in corporate context, graduate school, and grant-writing.
WEEKLY DISCUSSION BOARD
Demonstrate learning, self analysis, and skill improvement:
Example points: 50
(LACKS ONE ELEMENT)
(LACKS TWO ELEMENTS)
INCLUDES ITEMS BELOW:
1. Use your own words. Avoid direct quotations, but use APA citations and reference style for paraphrasing.
2. Show reading and learning by correctly applying principles from the course materials.
3. Demonstrate application of the learning through discussion of course materials.
4. Make substantive posts totaling about 200-500 words per week, which give facts, theories, or principles from the research, textbook, lectures, or related readings.
5. Post to all required threads and others of your choice or your professor's choice for a total of at least 6 posts per week.
6. Respond with substance to a couple posts from other students.
7. Use rhetorical sensitivity, tact, and empathy to create a nonconfrontational and supportive learning community.
8. Use formal writing style, grammar, capitalization. Use speller. No e-lingo. APA citation and reference style of quality sources.
9. Keep confidences and do not use real names of individuals, companies, or organizations, unless it's public information.
10. Post on multiple days during the week so you are part of an interactive conversation with other students (e.g., by Wednesday, Friday, and Sunday).
WEEK 1 CA 382 Core Assessment (Dropbox) due week 1: Paper from CA 348 or another course.
(a.) to demonstrate your progress, if any, toward your senior project prior to this course.
(b.) to select an appropriate communication topic for the project.
(c.) to demonstrate current research and writing skills.
Instructions: Submit the core assessment research paper you completed for CA 348. In this course you will continue on the same topic as you complete the full research paper for your senior project.
If you have not completed CA 348, simply submit an example research or other major paper you have completed in another course.
50 POINTS--Grading: There is no professor evaluation of your work from a previous course, so you simply receive credit for submitting your work or no credit for failing to submit your work by the Sunday deadline.
CA 382 Example Grading Rubric
Week 1 Assignment
Pass (50 points)
Fail (0 points)
Grading Criteria for This Assignment
Required to Pass:
1.Submitted in dropbox.
2.Readable file format (e.g., doc, docx).
3.Appropriate for Senior Project Prospectus in Communication Studies.
4.Submitted the core assessment research paper you completed for CA 348. OR Submitted an example research or other major paper you have completed in another course.
Missing one of the elements at the left.
You will want to make sure your project is clearly related to communication. You will also want to make sure you have high interest in the topic because you will spend considerable time on the research project in this course and in CA 491.
This assignment cannot be submitted late.
WEEK 2 CA 382 Core Assessment (Dropbox) due week 2, Sunday 11:59 PM: ABSTRACT
(a.) to focus your work for the course (core assessment and senior project idea).
(b.) to determine the direction of your core assessment project so you will design an appropriate and do-able core assessment research proposal, which can lead to the senior project.
(c.) to write an appropriate research question for your research proposal.
Assignment: As a communication major, you will need to conduct a senior project. At this stage, write a brief abstract for your core assessment for this course, which can lead to an appropriate and do-able senior project. An abstract is a summary of your proposed research study. You can complete the following sentences:
The purpose of this study will be
This study is important because
The research question is
The method of research will be
An example abstract might look like the following:
1. Brief length (approximately 50 words)
2. Purpose of the study makes sense.
3. Correct formal writing style used, with no personal pronouns (e.g., I, my) and no contractions (e.g., don’t).
4. Importance of study indicated.
5. Topic is clearly relevant to communication.
50 POINTS--Grading: Typically, the assignment is pass (full credit) or fail (no credit). Or the student may earn 10 points for each element contained in the abstract. Because you are at the beginning stage of this process, this abstract does not need to be exact or perfect. Your professor will give you any feedback about needed changes so you can clearly focus your research proposal for the course (core assessment).
Week 2 Dropbox Assignment
4.Student shows clear progress toward creating a full prospectus.
Assignment Elements Expected for Week 6 Core Assessment Submission
When you revise this assignment, be sure to include the elements above when you put everything together. You may want to reread p. 26 of your APA manual.
This material is required in week 6, so if you didn’t submit this assignment, you will need to submit this content in your week 6 Core Assessment.
WEEK 3 CA 382 Core Assessment Draft (Dropbox) due week 3, Sunday 11:59 PM: INTRODUCTION
(a.) to explain the importance of a research study.
(b.) to connect scholarly research with a communication topic for study.
(c.) to write a research question to guide a study, which is clear, focused, about communication, and open-ended.
Instructions: Write the introduction to your research proposal. This proposal is a plan or prospectus you can use for a possible research study (the senior project, for example). See the APA style manual for an explanation of content appropriate for a proposal.
50 POINTS--Grading: Typically, this assignment is a pass (full credit) or fail (0 credit) grade. If you need to revise this assignment, your professor will give you suggestions about how to improve your introduction for when you resubmit this assignment as part of your final research proposal (core assessment due week 6).
Week 3 Assignment
Assignment Elements Required for Week 6 Core Assessment Submission
1.Topic in one area of communication studies.
3.Importance of topic.
4.Citing and referencing of two relevant communication scholarly articles from Ebsco Host’s Communication and Mass Media Complete for background information.
5.APA style reference list of 10-20 sources.
When you revise this assignment, be sure to include the elements above when you put everything together
Week 3 Rubric: Example 2
CA382 STEP OF CORE ASSESSMENT
Topic, Question, Operational Definitions, Reference List
Meets Standards for assignment
Earns 12.5 points for each category
(Revise for the core assessment.)
Earns 11 points
Lacks Adequate Standards
(Provide a major revision for the core assessment.)
1. Topic in one area of communication studies.
2. Narrow topic.
3. Select topic that can be adapted for quantitative analysis.
4. Clear quantitative research idea.
Lacks one of requirements.
Lacks multiple standards
Topic outside the academic field of communication studies.
Topic not viable for capstone reflection, project, or thesis.
Research question meets these criteria:
1. One question to guide research.
2. About communication.
3. Focused on quantitative analysis.
5. Answerable question.
6. Single-pronged and direct.
Lacks one of the six criteria.
All references need to be peer-reviewed journal articles from Communication and Mass Media Complete database.
1. At least 2 communication peer-reviewed journal articles from Ebsco's Communication and Mass Media Complete.
2. APA style including doi.
Lack one requirement
Cuts and pastes from another source into this assignment.
Uses an abstract from an author or publisher, whether cited and referenced or not.
Fabricates content off the top of the head without research.
Fails to read original sources, which are cited, referenced or in bibliography.
Lacks required standards
Failed to read the items cited.
Failed to use cited items in the unit preparation.
Stole and abstract from the publisher or author.
Put reference on the list without any plans to use it in the unit.
ETHICS & PROFESSIONALISM
1. Read every item on the reference list, at least in part.
2. Will use every item in the proposal content preparation.
3. Turned in by due date, even if draft form.
4. Precise APA citations and references.
Lacks one of requirements to meet standards.
Zero Credit, with no opportunity for revision, with one of the following:
Any Turnitin duplication, plagiarism, fabrication or opinion without research substantiation, or academic integrity problem.
If the professor cannot open your file, you will earn zero points. Acceptable formats include .doc, .txt, and .rtf.
WEEK 4 CA 382 Core Assessment Draft (Dropbox) due week 4, Sunday 11:59 PM: REVIEW OF LITERATURE
(a.) to find relevant scholarly journal articles.
(b.) to apply correct APA style for references and citations.
(c.) to show an application of two or three threads of communication research that serve as a foundation for the proposed study.
Instructions: Demonstrate your understanding of how to conduct a review of literature, which provides a theoretical foundation for a research study. Follow the APA style manual.
50 POINTS--Grading: Typically, this assignment is a pass (full credit) or fail (0 credit) grade. If you need to revise this assignment, your professor will give you suggestions about how to improve your review of literature when you resubmit this assignment as part of your final research proposal (core assessment due week 6).
Week 4 Assignment
1.Paraphrasing sources clearly cited.
2.Uses peer-reviewed journal articles.
3.20 high quality sources.
4.Sources from Communication & Mass Media Complete
5.Review of Literature synthesizes ideas into 3-5 threads.
When you revise this assignment, be sure to include the elements above when you put everything together.
WEEK 5 CA 382 Core Assessment Draft (Dropbox) due week 5, Sunday 11:59 PM: METHOD
(a.) to apply a content analysis method to answer the research question, or select the method best suited to research goal.
Instructions: Write a detailed methods section using content analysis to answer your research question. If you use a different method, you will need to include Institutional Research Board application information, a copy of your NIH certification, a copy of the measure you plan to use, and other relevant information indicated in the APA style manual regarding the method section.
50 POINTS--Grading: Typically, this assignment is a pass (full credit) or fail (0 credit) grade. If you need to revise this assignment, your professor will give you suggestions about how to improve your Method section for when you resubmit this assignment as part of your final research proposal (core assessment due week 6).
CA 382 Example Grading Rubric 1
Week 5 Assignment
4.Student shows clear progress toward writing a research method for the project.
1.Clearly indicated what will be analyzed.
2.Provided categories of analysis.
3.Sufficient detail so the study can be replicated.
CA 382 Example Grading Rubric 2
Meets Standards for assignment
4.Clearly indicated what will be analyzed.
5.Provided categories of analysis.
6.Sufficient detail so the study can be replicated.
REQUIRED ETHICS AND PROFESSIONALISM
1. No question about research-based content.
2. Uses own words.
3. Avoids direct quotations, but uses quotation marks or left column indent in those rare cases of direct quotation.
4. No opinion without research citation.
Zero Credit, with no opportunity for revision of the assignment, with one of the following:
Any Turnitin duplication, plagiarism, fabrication, or academic integrity problem.
WEEK 6 CA 382 Core Assessment (Dropbox) due week 6, Sunday 11:59 PM: FINAL RESEARCH PROPOSAL (CORE ASSESSMENT)
(a.) to develop a research proposal appropriate to your major.
(b.) to develop a research proposal that could be used for a senior project in communication.
(c.) to meet key objectives of the course required by the department of Communication Arts.
Instructions: Write a complete research proposal for a study in communication. Typical faculty expectations include the following:
1. 10-20 pages
2. 15-20 scholarly references from Ebsco Host's Communication and Mass Media Complete
3. APA style reference list and written content
4. all content paraphrased using the student's own words AND cited using APA style
5. no opinions expressed in the proposal
6. do-able research proposal on a specific communication topic
7. clear research method described, such as a content analysis
250 POINTS--Grading: This assignment is a long and an important one, so please do not expect a grade and feedback in less than a week.
Your professor may use the rubric approved by the department or a rubric such as the one below.
CA 382 EXAMPLE GRADING FOR CORE ASSESSMENT-- Prospectus for Senior Project
Grading (Each objective worth 1 point)
Mastery: Meet all objectives
1.Prospectus for Senior Project
3.Justify problem, Timeline for completion
4.Method/data gathering description
5.Method/data analysis description
Met all objectives.
Missing one objective or two objectives are incomplete.
Missing two objectives or multiple objectives are incomplete.
Analysis, Synthesis, and Evaluation
6.Paraphrasing sources clearly cited.
7.Uses peer-reviewed journal articles.
8.20 high quality sources.
9.Sources from Communication & Mass Media Complete
10.Review of Literature synthesizes ideas into 3-5 threads.
1.Provides research question in the introduction to guide research paper.
2.Theories provide appropriate foundation for senior thesis.
3.Basic idea of study appropriate for organizational communication.
4.General idea to be studied is clear.
5.Do-able research project idea.
Weekly discussion 50 x 7 = 350 points
Weekly dropbox assignments 50 x 5 = 250
Core Assessment 250
PowerPoint about Core Assessment 50
Final Exam 100
Typically, final grades are earned according to the following scale:
A = 900-1000
B = 800-899
C = 700-799
D = 600-699
F = 599 or below
Late Submission of Course Materials: See http://onlineacademics.org/Guidelines.html#BE_ON_TIME
Classroom Rules of Conduct: See http://onlineacademics.org/Guidelines.html
Read APA Style Manual, particularly Chapter 1 and 2.
Click the links below to view online chapters of your text:
Heffner: Chapter 1 Introduction to Research
Heffner: Chapter 2 The Research Report
Heffner: Chapter 10 Critical Analysis
Click the link below to read About Content Analysis:
Click the link below to view Chapter 3 of Research Methods online text :
Heffner: Chapter 3 Research Tools of the Trade
Click the link below to view The Content Analysis Guidebook:
The Content Analysis Guidebook
Click the links below to view Chapters 4, 5, and 6 of Research Methods online text:
Heffner Chapter 4: Single Subject Design
Heffner Chapter 5: Experimental Design
Heffner Chapter 6: Other Research Designs
No new readings so you can focus on finalizing your proposal.
Click the links below to view Chapters 7, 8, and 9 of Research Methods online text:
Heffner Chapter 7: Variables, Validity, and Reliability
Heffner Chapter 8: Descriptive Statistics
Heffner Chapter 9: Inferential Statistics
Academic Honesty:Academic integrity is the foundation of the academic community. Because each student has the primary responsibility for being academically honest, students are advised to read and understand all sections of this policy relating to standards of conduct and academic life. Park University students and faculty members are encouraged to take advantage of the University resources available for learning about academic honesty (www.park.edu/current or http://www.park.edu/faculty/).from Park University 2011-2012 Undergraduate Catalog Page 93BE WARNED! Dr. Aitken may use plagiarism detection software to determine whether the content can be found through the Internet, published sources, or in an assignment submitted by another student at another university. To learn more about how Turnitin works, for example, see http://turnitin.com/static/index.php
Any student who duplicates content--as identified by Turnitin software, for example--without direct quotation marks and proper citation should expect a course grade of "F."
Plagiarism:Plagiarism involves the use of quotations without quotation marks, the use of quotations without indication of the source, the use of another's idea without acknowledging the source, the submission of a paper, laboratory report, project, or class assignment (any portion of such) prepared by another person, or incorrect paraphrasing. from Park University 2011-2012 Undergraduate Catalog Page 93
Attendance Policy:Instructors are required to maintain attendance records and to report absences via the online attendance reporting system.
Park University 2011-2012 Undergraduate Catalog Page 96
Disability Guidelines:Park University is committed to meeting the needs of all students that meet the criteria for special assistance. These guidelines are designed to supply directions to students concerning the information necessary to accomplish this goal. It is Park University's policy to comply fully with federal and state law, including Section 504 of the Rehabilitation Act of 1973 and the Americans with Disabilities Act of 1990, regarding students with disabilities. In the case of any inconsistency between these guidelines and federal and/or state law, the provisions of the law will apply. Additional information concerning Park University's policies and procedures related to disability can be found on the Park University web page: http://www.park.edu/disability .
Last Updated:7/20/2011 1:43:28 PM