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CA 382 Communication Research Methods
Aitken, Joan Evelyn


Mission Statement: Park University provides access to a quality higher education experience that prepares a diverse community of learners to think critically, communicate effectively, demonstrate a global perspective and engage in lifelong learning and service to others.

Vision Statement: Park University, a pioneering institution of higher learning since 1875, will provide leadership in quality, innovative education for a diversity of learners who will excel in their professional and personal service to the global community.

Course

CA 382 Communication Research Methods

Semester

F2T 2012 DL

Faculty

Aitken, Joan Evelyn

Title

Professor

Degrees/Certificates

BA Communication Theory
MA Curriculum and Leadership; MA Speech
EdD Higher Education and Communication

Office Location

None, distance location (Eastern Standard Time)

Office Hours

By appointment and as posted in the course and email.

Daytime Phone

Phone number is in eCollege contact information, at the bottom of non-eCollege emails, and in http://people.park.edu

E-Mail

joan.aitken@park.edu

Web Page

http://ourwayit.com/Guidelines.html

Class Days

TBA

Class Time

TBA

Credit Hours

3


Textbook:
APA (2009). Publication manual of the American Psychological Association. 6th ed. Washington, DC: American Psychological Association.

Heffner, (2003). Research methods. All Psych Online. http://allpsych.com/researchmethods/researchcontents.html

Additional Resources:

McAfee Memorial Library - Online information, links, electronic databases and the Online catalog. Contact the library for further assistance via email or at 800-270-4347.
Career Counseling - The Career Development Center (CDC) provides services for all stages of career development.  The mission of the CDC is to provide the career planning tools to ensure a lifetime of career success.
Park Helpdesk - If you have forgotten your OPEN ID or Password, or need assistance with your PirateMail account, please email helpdesk@park.edu or call 800-927-3024
Resources for Current Students - A great place to look for all kinds of information http://www.park.edu/Current/.
Advising - Park University would like to assist you in achieving your educational goals. Please contact your Campus Center for advising or enrollment adjustment information.
Online Classroom Technical Support - For technical assistance with the Online classroom, email helpdesk@parkonline.org or call the helpdesk at 866-301-PARK (7275). To see the technical requirements for Online courses, please visit the http://parkonline.org website, and click on the "Technical Requirements" link, and click on "BROWSER Test" to see if your system is ready.
FAQ's for Online Students - You might find the answer to your questions here.


Course Description:
CA382 Communication Research Methods - This course focuses on the most frequently used communicationresearch methods in the areas of journalism, communication studies, and public relations. Students will be introduced to the qualitative and quantitative communication ressearch methods including content analysis, participant observation, interviewing, textual analysis and experimental research.It will emphasize understanding communication research reports and developing research and writing skills appropriate for both communication professionals and students seeking advanced degrees. The coursemay utilize service learning. 3:0:3

Educational Philosophy:
This course is designed for Communication majors and minors.All students from any majors are welcome, and they are encouraged to talk to their professor about how they would like to adapt this course to their particular needs.

The emphasis in this course is on research strategies that will work well for online students.Additional information is provided so that students in Parkville Daytime and Accelerated programs will be able to access the materials they need for their senior projects.

The assignments are designed to give you the skills you need to create a research proposal.Your proposal is typically used for the senior project.If you are not going to complete a senior project, you will find the process of writing a proposal useful in corporate context, graduate school, and grant-writing.

Class Assessment:

WEEKLY DISCUSSION BOARD

Demonstrate learning, self analysis, and skill improvement:

MASTERY

100%

Example points: 50

NEARING MASTERY
(LACKS ONE ELEMENT)

90%

45 points

BASIC STANDARDS
(LACKS TWO ELEMENTS)

70%

35 points

INCLUDES ITEMS BELOW:

    1. Use your own words. Avoid direct quotations, but use APA citations and reference style for paraphrasing.
    2. Show reading and learning by correctly applying principles from the course materials.
    3. Demonstrate application of the learning through discussion of course materials.
    4. Make substantive posts totaling about 200-500 words per week, which give facts, theories, or principles from the research, textbook, lectures, or related readings.
    5. Post to all required threads and others of your choice or your professor's choice for a total of at least 6 posts per week.
    6. Respond with substance to a couple posts from other students.
    7. Use rhetorical sensitivity, tact, and empathy to create a nonconfrontational and supportive learning community.
    8. Use formal writing style, grammar, capitalization. Use speller. No e-lingo. APA citation and reference style of quality sources.
    9. Keep confidences and do not use real names of individuals, companies, or organizations, unless it's public information.
    10. Post on multiple days during the week so you are part of an interactive conversation with other students (e.g., by Wednesday, Friday, and Sunday).

WEEK 1 CA 382 Core Assessment (Dropbox) due week 1: Paper from CA 348 or another course.

Learning Objectives:

(a.) to demonstrate your progress, if any, toward your senior project prior to this course.

(b.) to select an appropriate communication topic for the project.

(c.) to demonstrate current research and writing skills.

Instructions: Submit the core assessment research paper you completed for CA 348. In this course you will continue on the same topic as you complete the full research paper for your senior project.

If you have not completed CA 348, simply submit an example research or other major paper you have completed in another course.

50 POINTS--Grading: There is no professor evaluation of your work from a previous course, so you simply receive credit for submitting your work or no credit for failing to submit your work by the Sunday deadline.

CA 382 Example Grading Rubric

Week 1 Assignment

Pass (50 points)

Fail (0 points)

Grading Criteria for This Assignment

Required to Pass:

1.Submitted in dropbox.

2.Readable file format (e.g., doc, docx).

3.Appropriate for Senior Project Prospectus in Communication Studies.

4.Submitted the core assessment research paper you completed for CA 348. OR Submitted an example research or other major paper you have completed in another course.

Missing one of the elements at the left.

Professor Suggestions

You will want to make sure your project is clearly related to communication. You will also want to make sure you have high interest in the topic because you will spend considerable time on the research project in this course and in CA 491.

This assignment cannot be submitted late.

WEEK 2 CA 382 Core Assessment (Dropbox) due week 2, Sunday 11:59 PM: ABSTRACT

Learning Objectives

(a.) to focus your work for the course (core assessment and senior project idea).

(b.) to determine the direction of your core assessment project so you will design an appropriate and do-able core assessment research proposal, which can lead to the senior project.

(c.) to write an appropriate research question for your research proposal.

Assignment: As a communication major, you will need to conduct a senior project. At this stage, write a brief abstract for your core assessment for this course, which can lead to an appropriate and do-able senior project. An abstract is a summary of your proposed research study. You can complete the following sentences:

The purpose of this study will be

This study is important because

The research question is

The method of research will be

An example abstract might look like the following:

Grading criteria

1. Brief length (approximately 50 words)

2. Purpose of the study makes sense.

3. Correct formal writing style used, with no personal pronouns (e.g., I, my) and no contractions (e.g., don’t).

4. Importance of study indicated.

5. Topic is clearly relevant to communication.

50 POINTS--Grading: Typically, the assignment is pass (full credit) or fail (no credit). Or the student may earn 10 points for each element contained in the abstract. Because you are at the beginning stage of this process, this abstract does not need to be exact or perfect. Your professor will give you any feedback about needed changes so you can clearly focus your research proposal for the course (core assessment).

CA 382 Example Grading Rubric

Week 2 Dropbox Assignment

Pass (50 points)

Fail (0 points)

Grading Criteria for This Assignment

Required to Pass:

1.Submitted in dropbox.

2.Readable file format (e.g., doc, docx).

3.Appropriate for Senior Project Prospectus in Communication Studies.

4.Student shows clear progress toward creating a full prospectus.

Missing one of the elements at the left.

Assignment Elements Expected for Week 6 Core Assessment Submission

1. Brief length (approximately 50 words)

2. Purpose of the study makes sense.

3. Correct formal writing style used, with no personal pronouns (e.g., I, my) and no contractions (e.g., don’t).

4. Importance of study indicated.

5. Topic is clearly relevant to communication.

Professor Suggestions

When you revise this assignment, be sure to include the elements above when you put everything together. You may want to reread p. 26 of your APA manual.

This material is required in week 6, so if you didn’t submit this assignment, you will need to submit this content in your week 6 Core Assessment.

WEEK 3 CA 382 Core Assessment Draft (Dropbox) due week 3, Sunday 11:59 PM: INTRODUCTION

Learning Objectives:

(a.) to explain the importance of a research study.

(b.) to connect scholarly research with a communication topic for study.

(c.) to write a research question to guide a study, which is clear, focused, about communication, and open-ended.

Instructions: Write the introduction to your research proposal. This proposal is a plan or prospectus you can use for a possible research study (the senior project, for example). See the APA style manual for an explanation of content appropriate for a proposal.

50 POINTS--Grading: Typically, this assignment is a pass (full credit) or fail (0 credit) grade. If you need to revise this assignment, your professor will give you suggestions about how to improve your introduction for when you resubmit this assignment as part of your final research proposal (core assessment due week 6).

CA 382 Example Grading Rubric

Week 3 Assignment

Pass (50 points)

Fail (0 points)

Grading Criteria for This Assignment

Required to Pass:

1.Submitted in dropbox.

2.Readable file format (e.g., doc, docx).

3.Appropriate for Senior Project Prospectus in Communication Studies.

4.Student shows clear progress toward creating a full prospectus.

Missing one of the elements at the left.

Assignment Elements Required for Week 6 Core Assessment Submission

1.Topic in one area of communication studies.

2.Research question.

3.Importance of topic.

4.Citing and referencing of two relevant communication scholarly articles from Ebsco Host’s Communication and Mass Media Complete for background information.

5.APA style reference list of 10-20 sources.

Professor Suggestions

When you revise this assignment, be sure to include the elements above when you put everything together

This material is required in week 6, so if you didn’t submit this assignment, you will need to submit this content in your week 6 Core Assessment.

Week 3 Rubric: Example 2

CA382 STEP OF CORE ASSESSMENT

Topic, Question, Operational Definitions, Reference List

CA517

Meets Standards for assignment

Earns 12.5 points for each category

Nearing Standards

(Revise for the core assessment.)

Earns 11 points

Lacks Adequate Standards

(Provide a major revision for the core assessment.)

0 point

TOPIC

1. Topic in one area of communication studies.

2. Narrow topic.

3. Select topic that can be adapted for quantitative analysis.

4. Clear quantitative research idea.

Lacks one of requirements.

Lacks multiple standards

or

Late

Topic outside the academic field of communication studies.

or

Topic not viable for capstone reflection, project, or thesis.

RESEARCH QUESTION

Research question meets these criteria:

1. One question to guide research.

2. About communication.

3. Focused on quantitative analysis.

4. Open-ended.

5. Answerable question.

6. Single-pronged and direct.

Lacks one of the six criteria.

Lacks multiple standards

or

Late

REFERENCE LIST

All references need to be peer-reviewed journal articles from Communication and Mass Media Complete database.

1. At least 2 communication peer-reviewed journal articles from Ebsco's Communication and Mass Media Complete.

2. APA style including doi.

Lack one requirement

Lacks multiple standards

or

Late

or

Cuts and pastes from another source into this assignment.

or

Uses an abstract from an author or publisher, whether cited and referenced or not.

or

Fabricates content off the top of the head without research.

or

Fails to read original sources, which are cited, referenced or in bibliography.

Lacks required standards

or

Late

or

Failed to read the items cited.

or

Failed to use cited items in the unit preparation.

or

Stole and abstract from the publisher or author.

or

Put reference on the list without any plans to use it in the unit.

ETHICS & PROFESSIONALISM

1. Read every item on the reference list, at least in part.

2. Will use every item in the proposal content preparation.

3. Turned in by due date, even if draft form.

4. Precise APA citations and references.

Lacks one of requirements to meet standards.

Lacks multiple standards

or

Zero Credit, with no opportunity for revision, with one of the following:

Any Turnitin duplication, plagiarism, fabrication or opinion without research substantiation, or academic integrity problem.

or

If the professor cannot open your file, you will earn zero points. Acceptable formats include .doc, .txt, and .rtf.

WEEK 4 CA 382 Core Assessment Draft (Dropbox) due week 4, Sunday 11:59 PM: REVIEW OF LITERATURE

Learning Objectives:

(a.) to find relevant scholarly journal articles.

(b.) to apply correct APA style for references and citations.

(c.) to show an application of two or three threads of communication research that serve as a foundation for the proposed study.

Instructions: Demonstrate your understanding of how to conduct a review of literature, which provides a theoretical foundation for a research study. Follow the APA style manual.

50 POINTS--Grading: Typically, this assignment is a pass (full credit) or fail (0 credit) grade. If you need to revise this assignment, your professor will give you suggestions about how to improve your review of literature when you resubmit this assignment as part of your final research proposal (core assessment due week 6).

CA 382 Example Grading Rubric

Week 4 Assignment

Pass (50 points)

Fail (0 points)

Grading Criteria for This Assignment

Required to Pass:

1.Submitted in dropbox.

2.Readable file format (e.g., doc, docx).

3.Appropriate for Senior Project Prospectus in Communication Studies.

4.Student shows clear progress toward creating a full prospectus.

Missing one of the elements at the left.

Assignment Elements Required for Week 6 Core Assessment Submission

1.Paraphrasing sources clearly cited.

2.Uses peer-reviewed journal articles.

3.20 high quality sources.

4.Sources from Communication & Mass Media Complete

5.Review of Literature synthesizes ideas into 3-5 threads.

Professor Suggestions

When you revise this assignment, be sure to include the elements above when you put everything together.

This material is required in week 6, so if you didn’t submit this assignment, you will need to submit this content in your week 6 Core Assessment.

WEEK 5 CA 382 Core Assessment Draft (Dropbox) due week 5, Sunday 11:59 PM: METHOD

Learning Objectives:

(a.) to apply a content analysis method to answer the research question, or select the method best suited to research goal.

Instructions: Write a detailed methods section using content analysis to answer your research question. If you use a different method, you will need to include Institutional Research Board application information, a copy of your NIH certification, a copy of the measure you plan to use, and other relevant information indicated in the APA style manual regarding the method section.

50 POINTS--Grading: Typically, this assignment is a pass (full credit) or fail (0 credit) grade. If you need to revise this assignment, your professor will give you suggestions about how to improve your Method section for when you resubmit this assignment as part of your final research proposal (core assessment due week 6).

CA 382 Example Grading Rubric 1

Week 5 Assignment

Pass (50 points)

Fail (0 points)

Grading Criteria for This Assignment

Required to Pass:

1.Submitted in dropbox.

2.Readable file format (e.g., doc, docx).

3.Appropriate for Senior Project Prospectus in Communication Studies.

4.Student shows clear progress toward writing a research method for the project.

Missing one of the elements at the left.

Assignment Elements Required for Week 6 Core Assessment Submission

1.Clearly indicated what will be analyzed.

2.Provided categories of analysis.

3.Sufficient detail so the study can be replicated.

Professor Suggestions

When you revise this assignment, be sure to include the elements above when you put everything together

This material is required in week 6, so if you didn’t submit this assignment, you will need to submit this content in your week 6 Core Assessment.

CA 382 Example Grading Rubric 2

Week 5 Assignment

Meets Standards for assignment

50 points

Lacks Adequate Standards

(Provide a major revision for the core assessment.)

0 point

CONTENT ANALYSIS

4.Clearly indicated what will be analyzed.

5.Provided categories of analysis.

6.Sufficient detail so the study can be replicated.

REQUIRED ETHICS AND PROFESSIONALISM

1. No question about research-based content.

2. Uses own words.

3. Avoids direct quotations, but uses quotation marks or left column indent in those rare cases of direct quotation.

4. No opinion without research citation.

Zero Credit, with no opportunity for revision of the assignment, with one of the following:

Any Turnitin duplication, plagiarism, fabrication, or academic integrity problem.

or

If the professor cannot open your file, you will earn zero points. Acceptable formats include .doc, .txt, and .rtf.

WEEK 6 CA 382 Core Assessment (Dropbox) due week 6, Sunday 11:59 PM: FINAL RESEARCH PROPOSAL (CORE ASSESSMENT)

Learning Objectives:

(a.) to develop a research proposal appropriate to your major.

(b.) to develop a research proposal that could be used for a senior project in communication.

(c.) to meet key objectives of the course required by the department of Communication Arts.

Instructions: Write a complete research proposal for a study in communication. Typical faculty expectations include the following:

1. 10-20 pages

2. 15-20 scholarly references from Ebsco Host's Communication and Mass Media Complete

3. APA style reference list and written content

4. all content paraphrased using the student's own words AND cited using APA style

5. no opinions expressed in the proposal

6. do-able research proposal on a specific communication topic

7. clear research method described, such as a content analysis

250 POINTS--Grading: This assignment is a long and an important one, so please do not expect a grade and feedback in less than a week.

Your professor may use the rubric approved by the department or a rubric such as the one below.

CA 382 EXAMPLE GRADING FOR CORE ASSESSMENT-- Prospectus for Senior Project

Total __/250

Competency

Grading (Each objective worth 1 point)

Mastery: Meet all objectives

100%

Nearing Mastery

80%

Basic Standards

70%

Content

__/50

1.Prospectus for Senior Project

2.Literature review

3.Justify problem, Timeline for completion

4.Method/data gathering description

5.Method/data analysis description

Met all objectives.

Missing one objective or two objectives are incomplete.

Missing two objectives or multiple objectives are incomplete.

Analysis, Synthesis, and Evaluation

___/50 points

6.Paraphrasing sources clearly cited.

7.Uses peer-reviewed journal articles.

8.20 high quality sources.

9.Sources from Communication & Mass Media Complete

10.Review of Literature synthesizes ideas into 3-5 threads.

Met all objectives.

Missing one objective or two objectives are incomplete.

Missing two objectives or multiple objectives are incomplete.

Application

___/50 points

1.Provides research question in the introduction to guide research paper.

2.Theories provide appropriate foundation for senior thesis.

3.Basic idea of study appropriate for organizational communication.

4.General idea to be studied is clear.

5.Do-able research project idea.

Met all objectives.

Missing one objective or two objectives are incomplete.

Missing two objectives or multiple objectives are incomplete.

Whole Artifact

(10 points each)

___/100 points

1.Avoids opinion.

2.No “I” statements. Avoids pronouns, metaphors, and other confusing writing.

3.Uses headings to make organization clear.

4.Clear writing style.

5.All content in student’s own words.

6.Well developed ideas about the topic.

7.Review of Literature organizes ideas into 3-5 threads, with subheadings about each idea.

8.Substantive content (3000 words).

9.Frequent citations, all in APA style.

10.Reference list in APA style.

Met all objectives.

Missing one objective or two objectives are incomplete.

Missing two objectives or multiple objectives are incomplete.

WEEK 7 CA 382 Core Assessment Draft (Dropbox) due week 6, PLEASE SUBMIT BY FRIDAY: POWERPOINT PRESENTATION

Learning Objectives:

(a.) to clearly summarize a proposed communication study.

(b.) to provide an effective oral presentation.

(c). to demonstrate effective use of PowerPoint with narration.

Instructions: Create a very brief PowerPoint with sound narration, which summarizes your posed study. Use principles of effective PowerPoints and effective oral presentations. The length can be 2-3 minutes. eCollege has no limit to the size or time in uploading files, but your service provider may have a limit. Be aware that in the past, some students with Macs seem to have difficulty creating sound with this assignment.

50 POINTS--Grading: Typically, this assignment is a pass (full credit) or fail (0 credit) grade or according to specific criteria set up by your professor.

CA 382 Example Grading Rubric

Week 7 Assignment

Mastery Standards (50 points)

Quality Standards (40 points)

Fail (0 points)

Grading Criteria for This Assignment

Missing no more than one of the following:

1.Submitted as discussion attachment or in dropbox.

2.Readable file format (e.g., .ppt).

3.Explains value of project.

4.Explains basic research plan for the project.

5.Brief and to the point (couple minutes).

6.Includes sound.

7.Follows basic requirements of communication in PowerPoint (e.g., brief bullet points and not written out)

Missing two of the required criteria.

Missing the majority of the elements at the left.

G

Grading:
ASSIGNMENT WEIGHT

Weekly discussion 50 x 7 = 350 points
Weekly dropbox assignments 50 x 5 = 250
Core Assessment 250
Proposal Revision
PowerPoint about Core Assessment 50
Final Exam 100

EXAMPLE GRADING SCALE
Typically, final grades are earned according to the following scale:
A = 900-1000
B = 800-899
C = 700-799
D = 600-699
F = 599 or below

Late Submission of Course Materials:

Be on time:
http://ourwayit.com/Guidelines.html#BE_ON_TIME

The US is a monochronic culture, which means that the use of time and deadlines is literal or firm. As someone studying communication, you should understand the importance of the use of time as nonverbal communication. Be on time as part of your communication competence. In addition, be on time because learning in this course is designed to be sequential and cumulative. Your active work throughout each week will be critical to your learning and the health of this interactive learning community. It is crucial that you engage with the class consistently each week of the term.

The online environment requires students to complete the work for each week within the Monday to Sunday window. The weekly dropbox assignments must be completed on time to receive credit. You will see that each weekly dropbox assignment will become part of the final proposal (core assessment).

If you need to be late, make arrangements with your professor in advance of the due date.Please submit in the Dropbox (prior to the due) a physician's excuse or comparable documentation.

Typically, the maximum extension is one week from the due date.

If you need special accommodations, contact Debra McArthur, Director of Academic Services, Debra.McArthur@Park.edu.

The Core Assessment Research Proposal will not be accepted after Sunday, week 6.

Classroom Rules of Conduct:

Please show respect.  See http://ourwayit.com/Guidelines.html
 

BE HONEST AND ETHICAL

What is ethical student behavior?

US society values private ownership, including ownership of ideas. Cite and reference all sources of information and ideas according to APA style. Academic integrity is crucial to this course, including the research paper. You will see basic expectations in your Park University catalog and in your APA manual.

USE YOUR OWN WORDS in everything you write or present in this course.

EVERY ASSIGNMENT NEEDS TO BE ORIGINAL WORK PREPARED BY THE STUDENT ONLY FOR THIS COURSE.

BE RESPONSIBLE. When conducting research and preparing assignments, take precise, correct, and careful notes. Use your own words by paraphrasing, but remember to record a reference listing of the source you will use. Any notes where you copy the words of others need to be indicated by quotation marks and referenced so you remember the source. If you are unsure, go back and look it up.

What is unethical student behavior?

Plagiarism in this course is failure to use APA style by crediting the source of ideas or information.

Some examples of plagiarism include the following:

1. Using words from a journal article without using quotation marks.

2. Using a review of literature information from a journal article without indicating that you are citing the secondary source. You should look it up in the original source--primary source--if you plan to use the information.

3. Failing to use quotation marks when providing a direct quotation.

4. Failing to cite and reference the source of paraphrased ideas.

5. Using part or all of an assignment turned in previously in another course.

6. Using part or all of an assignment written by another student or someone else. 7. Coping cited text without using quotation marks for the real author's words.

Academic dishonesty includes unethical behavior, such as falsification of data.

Some examples of unethical research or writing include the following:

1. Quoting more than 200 words from a single source, even when using quotation marks, a citation, and reference listing.

2. Quoting an author's abstract or other published words in a review of literature.

Under Park University policy, academic dishonesty can result in a failing grade for the assignment or course, or expulsion. Previously in some communication courses, students have earned an "F" for assignments that appear to be plagiarized or an "F" in the course when a major course assignment (core assessment assignment) section appears to be plagiarized.

BE WARNED! Faculty may use plagiarism detection software to determine whether the content can be found through the Internet, published sources, or in an assignment submitted by another student at another university. To learn more about how Turnitin works, for example, see http://turnitin.com/static/index.php

Any student who duplicates content--as identified by Turnitin software, for example--without direct quotation marks and proper citation should expect a course grade of "F."

The Style Manual for Organizational Communication Majors:

APA (2010). Publication manual of the American Psychological Association (6th ed.). Washington, DC: American Psychological Association.

READ and KNOW American Psychological Association (APA) Ethical Requirements for this program:

Expectations of ethical behaviors pp. 11-20.

Compliance checklist p. 20.

Complying With Ethical, Legal, and Policy Requirements, p. 231-236.

Crediting Sources pp. 169-174.

Self-plagiarism, pp. 16, 29, 170.

Course Topic/Dates/Assignments:

Course Learning Outcomes (CLO)

Weekly Objectives

Learning Topics

Heffner & Other Reading

Written Assignments

Wk 1

CLO 3 Develop a research proposal appropriate to their major.

CLO 10 Evaluate how service learning has affected their understanding of communication, communication research, and their community.

a.to demonstrate your progress, if any, toward your senior project prior to this course.

b.to select an appropriate communication topic for the project.

c.to demonstrate current research and writing skills.

d.to identify characteristics of Science and Theory.

e.to find Peer Reviewed Journal Articles (Scholarly Sources) in Ebscohost's Communication and Mass Media Complete

Science
Theory
Peer Reviewed Journal Articles (Scholarly Sources)
Ebscohost's Communication and Mass Media Complete

Read APA Style Manual, particularly Chapter 1 and 2.

Discussion

Dropbox Assignment:Previous Paper

Wk 2

CLO 1 Evaluate the ethical issues involved in a research proposal.

a.to focus your work for the course (core assessment and senior project idea).

b.to determine the direction of your core assessment project so you will design an appropriate and do-able core assessment research proposal, which can lead to the senior project.

c.to write an appropriate research question for your research proposal.

d.to write an abstract

e.to conduct scholarly database research.

f.to write an APA style reference list

Abstract
Scholarly Database Research
Reference List

Week 2

Heffner Chapter 1 Introduction to Research http://allpsych.com/researchmethods/introduction.html

Heffner Chapter 2 The Research Report http://allpsych.com/researchmethods/theresearchreport.html

Heffner Chapter 10 Critical Analysis http://allpsych.com/researchmethods/criticalanalysis.html

http://writing.colostate.edu/guides/research/content/

Discussion

Dropbox Assignment:Abstract Draft

Wk 3

CLO 5 Write effective research questions/hypotheses.

a.To write a research question that meets typical scholarly expectations.

b.To explain the research rationale for a project.

c.To write an operational definition.

Research Question
Research Rationale
Operational Definitions

Heffner Chapter 3 Research Tools of the Trade http://allpsych.com/researchmethods/researchtools.html

Discussion

Dropbox Assignment:Introduction Draft

Wk 4

CLO 12 Demonstrates library research ability.

CLO 11 Effectively uses APA style.

a.Practice using APA writing style

b.Write a scholarly review of literature on a communication topic.

c.Identify the basic principles of using content analysis as a research method.

APA Style
Review of Literature

Content Analysis Guidebook http://academic.csuohio.edu/kneuendorf/content/

Discussion

Dropbox Assignment:Review of Literature Draft

Wk 5

CLO 8 Evaluate communication research in terms of validity and reliability.

CLO 6 Select the method best suited to research methods/goals.

a.Identify multiple research methods.

b.Write a research method section for a project.

Methods

Heffner Chapter 4 Single Subject Design http://allpsych.com/researchmethods/singlesubjectdesign.html

Heffner Chapter 5 Experimental Design http://allpsych.com/researchmethods/experimentaldesign.html

Heffner Chapter 6 Other Research Designs http://allpsych.com/researchmethods/otherresearchdesigns.html

Discussion

Dropbox Assignment:Method Draft

Wk 6

CLO 12 Demonstrates library research ability.

CLO 11 Effectively uses APA style.

CLO 7 Write an effective research report in formats appropriate to their major.

a.Write a complete research proposal using APA style.

Research Proposal

Dropbox Assignment: Final Proposal

Wk 7

CLO 4 Collect, analyze, and interpret data using multiple methods.

·Identify a procedure for using statistics in research.

Statistics

Heffner Chapter 7 Variables, Validity, and Reliability http://allpsych.com/researchmethods/variablesvalidityreliability.html

Heffner Chapter 8 Descriptive Statistics http://allpsych.com/researchmethods/descriptivestatistics.html

Heffner Chapter 9 Inferential Statistics http://allpsych.com/researchmethods/inferentialstatistics.html

PowerPoint Presentation

Wk 8

CLO 2 Compare and contrast qualitative and quantitative research questions, methods, and reports.

CLO 9 Apply appropriate statistical tests to specific communication research questions.

a.Recognize basic research principles.

b.Identify key ideas learned in the course.

Ready for the Next Step

No new readings so you can focus on proctored the final exam.

Final Exam

Academic Honesty:
Academic integrity is the foundation of the academic community. Because each student has the primary responsibility for being academically honest, students are advised to read and understand all sections of this policy relating to standards of conduct and academic life. Park University students and faculty members are encouraged to take advantage of the University resources available for learning about academic honesty (www.park.edu/current or http://www.park.edu/faculty/).from Park University 2011-2012 Undergraduate Catalog Page 95-96

Plagiarism:
Plagiarism involves the use of quotations without quotation marks, the use of quotations without indication of the source, the use of another's idea without acknowledging the source, the submission of a paper, laboratory report, project, or class assignment (any portion of such) prepared by another person, or incorrect paraphrasing. from Park University 2011-2012 Undergraduate Catalog Page 95

Attendance Policy:
Instructors are required to maintain attendance records and to report absences via the online attendance reporting system.

  1. The instructor may excuse absences for valid reasons, but missed work must be made up within the semester/term of enrollment.
  2. Work missed through unexcused absences must also be made up within the semester/term of enrollment, but unexcused absences may carry further penalties.
  3. In the event of two consecutive weeks of unexcused absences in a semester/term of enrollment, the student will be administratively withdrawn, resulting in a grade of "F".
  4. A "Contract for Incomplete" will not be issued to a student who has unexcused or excessive absences recorded for a course.
  5. Students receiving Military Tuition Assistance or Veterans Administration educational benefits must not exceed three unexcused absences in the semester/term of enrollment. Excessive absences will be reported to the appropriate agency and may result in a monetary penalty to the student.
  6. Report of a "F" grade (attendance or academic) resulting from excessive absence for those students who are receiving financial assistance from agencies not mentioned in item 5 above will be reported to the appropriate agency.
ONLINE NOTE: Students must participate in an academically related activity on a weekly basis in order to be marked present in an online class. Examples of academically-related activities include but are not limited to: contributing to an online discussion, completing a quiz or exam, completing an assignment, initiating contact with a faculty member to ask a course related question, or using any of the learning management system tools.

Park University 2011-2012 Undergraduate Catalog Page 98

Disability Guidelines:
Park University is committed to meeting the needs of all students that meet the criteria for special assistance. These guidelines are designed to supply directions to students concerning the information necessary to accomplish this goal. It is Park University's policy to comply fully with federal and state law, including Section 504 of the Rehabilitation Act of 1973 and the Americans with Disabilities Act of 1990, regarding students with disabilities. In the case of any inconsistency between these guidelines and federal and/or state law, the provisions of the law will apply. Additional information concerning Park University's policies and procedures related to disability can be found on the Park University web page: http://www.park.edu/disability .

Bibliography:

Additional Resources:
APA Style Guide in the Purdue OWL
http://owl.english.purdue.edu/owl/section/2/10/

Ethics Read Park University Website: http://www.park.edu/grad/catalog.aspxhttp://www.park.edu/facultymanual/ and http://www.park.edu/support/ethics.asp

Hefner Research Methods (Assigned Course eBook)http://allpsych.com/researchmethods/researchcontents.html

Hefner Success Orientation Quizhttp://allpsych.com/tests/self-help/success.html

Institutional Research Board (Park's IRB) webpage with forms:http://park.edu/irb/

Lectures and tutorials about communication researchhttp://blogs.cofc.edu/fergusond/

NIH Certification (Needed for Institutional Research Board if you conduct research on human subjects): http://phrp.nihtraining.com/users/login.php
Ker linger, F. N., & Lee, H. B. (2000). Foundations of behavioral research. New York: Holt, Rinehart and Winston.

Nardi, P. M. (2003). Doing survey research: A guide to quantitative research. Boston: Allyn & Bacon.

Neuendorf, K. A. (2002). The content analysis guidebook. Thousand Oaks, CA: Sage. You may want to buy this book if you plan to conduct a content analysis.

Sumser, J. (2001). A guide to empirical research in communication: Rules for looking. Thousand Oaks: Sage.

Some APA test questions are quoted directly from The University of Southern Mississippi Libraries APA Tutorial (URL:http://lib.usm.edu/legacy/tutorials/apatutorial/quiz.php?type=pre)

Copyright:

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Last Updated:9/14/2012 1:44:04 PM