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MBA 655 Entrepreneurship & Small Bus Mgt
Dane, Kristopher Ryan


Mission Statement: Park University provides access to a quality higher education experience that prepares a diverse community of learners to think critically, communicate effectively, demonstrate a global perspective and engage in lifelong learning and service to others.

Vision Statement: Park University, a pioneering institution of higher learning since 1875, will provide leadership in quality, innovative education for a diversity of learners who will excel in their professional and personal service to the global community.

Course

MBA 655 Entrepreneurship and Small Bus Mgt

Semester

F1P 2012 MBD

Faculty

Dane, Kristopher Ryan

Title

Adjunct Faculty

Degrees/Certificates

MBA, Park University
BSBA Management Finance, Park University

Office Location

By Appointment

Office Hours

By Appointment

Daytime Phone

816-352-3169

Other Phone

816-843-8050

E-Mail

Kristopher.Dane@park.edu

krdane@bfdsmidwest.com

Semester Dates

08/20/2012 to 10/14/2012

Class Days

--T----

Class Time

5:30 - 9:50 PM

Credit Hours

3


Textbook:
ScarboroughN.M. (2012)  Effective small business management: An entrepreneurial approach. (10th).  Upper Saddle RiverNJ: Prentice Hall    978-0-13-215746-9

Textbooks can be purchased through the MBS bookstore

Textbooks can be purchased through the Parkville Bookstore

Additional Resources:

Additional Resources:
Microsoft Project Answer Site
http://office.microsoft.com/en-us/project/HA102349071033.aspx?CTT=4&Origin=EC102127811033
The Project Management Hut

http://www.pmhut.com/
Harvard Business School
http://blogs.harvardbusiness.org/hbreditors/
Entreprenurial Resources Blog

http://entrepreneurialresources.blogspot.com/

McAfee Memorial Library - Online information, links, electronic databases and the Online catalog. Contact the library for further assistance via email or at 800-270-4347.
Career Counseling - The Career Development Center (CDC) provides services for all stages of career development.  The mission of the CDC is to provide the career planning tools to ensure a lifetime of career success.
Park Helpdesk - If you have forgotten your OPEN ID or Password, or need assistance with your PirateMail account, please email helpdesk@park.edu or call 800-927-3024
Resources for Current Students - A great place to look for all kinds of information http://www.park.edu/Current/.

McAfee Memorial Library - Online information, links, electronic databases and the Online catalog. Contact the library for further assistance via email or at 800-270-4347.
Career Counseling - The Career Development Center (CDC) provides services for all stages of career development.  The mission of the CDC is to provide the career planning tools to ensure a lifetime of career success.
Park Helpdesk - If you have forgotten your OPEN ID or Password, or need assistance with your PirateMail account, please email helpdesk@park.edu or call 800-927-3024
Resources for Current Students - A great place to look for all kinds of information http://www.park.edu/Current/.


Course Description:
MBA 655 Entrepreneurship and Small Business Management: Fundamentals of profit analysis, financial planning and management control for small business. Topics covered include evaluation of product policies, marketing and pricing strategies, and organizational structure and control mechanisms. Included also are investment requirements of operating a business and alternative ways of financing, including bank loans, mortgage financing, venture capital and public stock offerings. Prerequisite: MG 352 or equivalent approved by Program Director. (Formerly MG 655)

Educational Philosophy:

In my opinion learning is most effective when the information is presented in multiple formats, stimulates active participation from students, and is reinforced by applying the information to the “real world”. I require students to read the applicable chapters for each week and prepare written responses to end-of-chapter questions when applicable. Then during class we use those responses to generate class discussions and apply the concepts to cases, projects, and current events.

I believe the instructor’s role is to facilitate learning and spark interest in finding the answers to questions, not to spoon-feed the information and see how well the student can parrot it back on an exam. If a question is brought up during class that does not have a quick answer, I sometimes will ask the students to research the question as homework or extra credit. This allows students to find the answer and equips them with skills such as problem-solving and analysis.

I encourage and value feedback from my students, and incorporate their suggestions as appropriate

Learning Outcomes:
  Core Learning Outcomes

  1. Define entrepreneurship and the characteristics of entrepreneurs with self analysis of one's own traits.
  2. Explain the basic strategies for forming a new venture.
  3. Demonstrate understanding of the core elements in a new business plan.
  4. Describe applicable financial ratios, cash flow and strategies of cash management with application of two or more to an actual business setting.
  5. Apply appropriate marketing strategies including a SWOT analysis for a specific business venture.
  6. Analyze the viability of e-commerce and global markets for a venture.
  7. Evaluate which competition and marketing tactics would maximize competitive advantage.
  8. List the various financing options available to entrepreneurs with application of an option to an actual business.
  9. Describe the impact location and layout may have on small business success.
  10. Detail and apply the need for internal controls related to inventory, vendors and TQM
  11. Describe staffing issues unique to small business ventures.
  12. Analyze what is involved in succession or exiting an entrepreneurial venture.


Core Assessment:

Class Assessment:

Case Based Exams:  Students will write two case based exams due in week 4 and week 6.

Individual Presentations: The presentations are going to be an individual study on a topic assigned to the student by the Instructor based on determination of student interest. The presentation should be no more than 10 minutes in length, using Microsoft Power Point, with appropriate references.

Final Project:  Students will be assigned to groups by the Instructor to complete a comprehensive entrepreneurial business plan for a selected small business.
    

Grading:

1. Individualized case analysis question 2 @ 100 (exam 1 Week 4 and Exam 2 Week 6) 

2. Presentation and discussion 2 @ 50 (during the term) 

3. Group Project 1 @ 100 (Week 8)

Total Course Points:  400

A = 90- 100%
 
B = 80-89% 
C = 70-79% 
D = 60-69% 
F =  < 60% 

Late Submission of Course Materials:
Late assignments are not accepted without prior excused absence and approval by instructor.  Participation points cannot be made up unless arrangements are made prior to an excused absence and no more than one time per course.

Classroom Rules of Conduct:
In this course, I encourage you to act as an exceptional employee might – be polite, have a can-do attitude, ask thoughtful clarifying questions, and collaborate with your peers to find solutions.

Course Topic/Dates/Assignments:

Week One:

    Introductions; lecture one.
 
Week Two:
 
   Lecture two; class discussion.
 
Week Three:
 
   Class presentations.
 
Week Four:
 
   Class presentations, exam 1.
 
Week Five:
 
   Lectue three; class discussion.
 
Week Six:
 
   Lecture four; exam 2, class presentations.
 
Week Seven:
 
   Class presentations; final project review.
 
Week Eight:
 
   Final project due.

Academic Honesty:
As a learning community, the University upholds the highest standards of academic integrity in all its academic activities, by faculty, staff, administrators and students. Academic integrity involves much more than respecting intellectual property rights. It lies at the heart of learning, creativity, and the core values of the University. Those who learn, teach, write, publish, present, or exhibit creative works are advised to familiarize themselves with the requirements of academic integrity and make every effort to avoid possible offenses against it, knowingly or unknowingly. Park University 2012-2013 Graduate Catalog Page 21-22

Plagiarism:

Plagiarism is the appropriation of another person's ideas, interpretation, words (even a few), data, statements, illustration or creative work and their presentation as one's own. An offense against plagiarism constitutes a serious academic misconduct.  Although offenses against academic integrity can manifest themselves in various ways, the most common forms of offenses are plagiarism and cheating. Plagiarism goes beyond the copying of an entire article. It may include, but is not limited to: copying a section of an article or a chapter from a book, reproduction of an art work, illustration, cartoon, photograph and the like and passing them off as one's own. Copying from the Internet is no less serious an offense than copying from a book or printed article, even when the material is not copyrighted.

Plagiarism also includes borrowing ideas and phrases from, or paraphrasing, someone else's work, published or unpublished, without acknowledging and documenting the source. Acknowledging and documenting the source of an idea or phrase, at the point where it is utilized, is necessary even when the idea or phrase is taken from a speech or conversation with another person.

Park University 2011-2012 Graduate Catalog Page 21


Attendance Policy:

Students must participate in an academically related activity on a weekly basis in order to be marked present in an online class. Examples of academically-related activities include but are not limited to: contributing to an online discussion, completing a quiz or exam, completing an assignment, initiating contact with a faculty member to ask a course related question, or using any of the learning management system tools. Park University 2012-2013 Graduate Catalog Page 26

Disability Guidelines:
Park University is committed to meeting the needs of all students that meet the criteria for special assistance. These guidelines are designed to supply directions to students concerning the information necessary to accomplish this goal. It is Park University's policy to comply fully with federal and state law, including Section 504 of the Rehabilitation Act of 1973 and the Americans with Disabilities Act of 1990, regarding students with disabilities. In the case of any inconsistency between these guidelines and federal and/or state law, the provisions of the law will apply. Additional information concerning Park University's policies and procedures related to disability can be found on the Park University web page: http://www.park.edu/disability .

Additional Information:


Bibliography:

Copyright:

This material is protected by copyright
                               and can not be reused without author permission.

Last Updated:8/16/2012 3:51:32 PM