MBA 695 Business Policy & Strategy
F2P 2012 MB
Adeinat, Iman M.
PhD, University of New OrleansMS, University of New Orleans
Kansas City, MO
8:00 a.m. to 7:00 p.m
Monday, October 22, 2012 to Sunday, December 16, 2012
5:30 - 9:50 PM
MBA 515, MBA 526, MBA 527, MBA 615, MBA 630, MBA 633 and MBA 674. or equivalent approved by Program Director. (Formerly MG 695)
Strategic Management: Text and Cases (6th edition)
Gregory G. Dess, University of Texas at Dallas
G. T. Lumpkin, Syracuse University
Alan B. Eisner, Pace University
Gerry McNamara, Michigan State University
Copyright year: 2012 McGraw Hill
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Learning Outcomes: Core Learning Outcomes
week chapter(s) from the texts and a case will be assigned as required reading.
expected to be an active participant and contribute to the quality of the class
case offers the opportunity to evaluate strategic management concepts in a
variety of real-world situations. Students are asked to read the case before
class and participate in the case discussion.
class will be self-formed into teams. Each team will represent the top
management team of a hypothetical company. The team will be responsible for
operating an athletic footwear company that produces and markets both branded
and private-label footwear and competes head-to-head against footwear companies
run by other members of the class.
team is also responsible for written reports on interim situation analyses and
a final oral presentation on the activities of your company. The interim paper
you hand in should be an indication of your effort, understanding, and
accomplishment of the assignment. Specific guidelines for the report and
presentation are provided separately.
will be a midterm and final exam. The dates for the exams are found in the Course
Topic/Dates/Assignments section below. The exam format will be provided later.
If you cannot attend an exam, you must notify me before the scheduled exam time
if you wish to be eligible for a makeup. If you are eligible for a make-up
exam, it will be rescheduled.
ETS Major Field Test
Major Field Test is comprehensive outcomes assessments designed to measure the
critical knowledge and understanding obtained by students in the business MBA
major field of study. The ETS® Major Field Test for the MBA consists of 124
multiple-choice questions, half of which are based on short case-study
scenarios. Questions employ materials such as diagrams, graphs and statistical
data. Mathematical operations do not require a calculator. Most of the
questions require knowledge of specific information drawn from marketing,
management, finance and managerial accounting, or a combination of these.
BSG Simulation (total of 40%)
Late Submission of Course Materials:
Classroom Rules of Conduct:
Class Case Discussion
1: Oct 25
1: Robin Hood
2: Nov 1
of Practice round
3: Nov 8
23: Apple Inc
4: Nov 15
5: Nov 22
6: Nov 29
7: Dec 6
27: Southwest Airlines
8: Dec 13
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Park University 2011-2012 Graduate Catalog Page 21
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Last Updated:10/5/2012 1:41:46 PM